How to write the best title and description

Today to talk about this problem, the SEO attention to the friends know that the old birds float over it, novice friends can and I together to brush up on the older lessons. The title of the website is very important for SEO, especially Baidu, a good title, can optimize the work to have the result with half the effort, and the match of title and description, although cannot say is the whole of internal optimization, but absolutely is one cannot be neglected. Some friends may also say keywords, but, this indicator is not useless, but now by the search engine to give the share is too low, you follow the keyword you want to write, you can, without too much attention.

First of all, to say title, for the title of the position, will not say, now said the title of the writing requirements.

1, title of the total number of words can not be more than 28 characters (generally 56 characters), more than this value, search engines will not be shown, then the content behind the optimization can not play a role. However, in Baidu, see a maximum of 30 characters.

2, title to the most important keywords in the front, which is best not to place more than three main words,

Auxiliary keywords only appear once, suggest also don't redundant three auxiliary keywords. But did an experiment, the main keyword put to four, the effect is still very good, a few months did not appear to fall right phenomenon.

3, the separator: The proposed use of "" ", followed by a space, again is an English comma. Of course, some people also use comma and other unusual symbols, such as "+" or something, but generally do not recommend doing so.

4, the title is not to write only keywords. In fact, this is not very good, although we are in the vast majority of cases are only write a few key words, but, if the title of a very natural word, the effect will be better. For example, A5 's title is: "Webmaster site long Site admin5.com-webmaster Information and Service Center", a total of 55 characters, the main key words three times, and appears to be very natural.

5, Title once set, do not often modified, Baidu on this thing is more taboo, especially the new station, do not Zooey the title, so, before writing title, must be carefully considered. If your station is in operation for a few days to find that title is badly written, very do not conform to the optimization of the habit, or your station in the past title write bad, now to change, then the early, long pain is not as short as pain, although it will experience a few days or weeks of turbulence, but this for a long-term development of the station is very necessary.

For some auxiliary keywords, it is impossible to all put in the title inside, and this time description is very important. Now let's talk about description.

1, description is not keywords, don't just write keywords, write a lot of keywords put there, in fact, this

Very bad a habit, which is very unfavorable to SEO.

2, description words to less than 78 words, preferably within 76, that is, less than 154 characters, because

For Baidu, Google, sogou these search engines can withstand a maximum of 78 words, and then a lot of the back is ignored, and it seems that Bing a little more, there are 85 of the appearance, but Bing after all is not our main goal.

3, description Put some words: Generally speaking, description to appear your main keyword not more than 6 times, but less than three times is too pitiful. For example stationmaster net of Description: "Stationmaster information, Alliance information, network make Money Information Center, stationmaster story, personal website development experience Skill Daquan." "To show a good description:" Here are the latest in daily life blessings, including birthday greetings, wedding greetings, a variety of Chinese and foreign holiday greetings, as well as friends greetings blessing messages, welcome you to the station! " Blessing this keyword has been appeared 4 times, you can search the blessing language, look at the first site.

4, description in the separator and hyphens. Description to use the hyphen may be more points, but it does not matter, suggest that we still "-" mainly, and then "," of course, above everyone saw "," in fact, the requirements here are very loose.

Well, say so much, in fact, these people are concerned about, but some friends do not pay attention to it. These two days is to take a small station www.jqqnet.com do a little experiment, found that the effect is more obvious, and so after a period of stability, and you share a little experience.