Link optimization to avoid success

I. Reasonable internal chain optimization

How to optimize the website's internal link? Internal optimization focuses on the principles of precision, simplicity, smoothness, and relevance. "Refined" does not have useless links for dilution keywords, and the primary weight page does not have export links that are overly dispersed in website weights. It is intended to highlight links related to websites, highlight keywords and themes, and facilitate the optimization of search engines crawling links to various pages of the website as quickly as possible, so that search engines can achieve the best index performance in the shortest time, such a website is also one of the favorite objects of search engines. While "simple" means the simplicity of page links, the absence of too many directory links, and the simplicity of link directories or page names, if not:/index. php tutorial? Uid = % B6 % FE % BD % F8 %, etc. It is not easy for search engines to parse pages. For the word "simplified", the better the search engine can parse more things within the equivalent time. In addition, in terms of the word "shun", it means that no inaccessible link exists on each page, avoiding 404 of the structure, this allows the search engine to experience the whole process of indexing websites without any errors. The final "relevance" principle can be said to encourage Spider to find a complete page, to avoid jumping out of the website too early. For example, adding "related articles" to an article and using keywords to describe other content pages all mean this. In addition, it also increases the importance of keywords to be optimized on the website.

II. Promotion of external links

Some webmasters started extensive promotion after the website was launched. Although the long-term persistence can achieve good results. However, the advantages and disadvantages depend on each other, and even the results are far less than expected. For example, when a search engine is updated, the number of external links deleted in batches is less than, and the number of additional links is tens of thousands. The hard-working promotion work disappears overnight. Why do some websites do not have many external links, but their external links play a leading role? The reason is that the link is "excellent ". The quantity of links lies in the quality of links. At the same time, as a webmaster, you should know what kind of link is more quality. Is the forum signature? Post a message. Will it be a hyperlink later in the article? Or is it common text? In fact, a high-quality link resource can replace several spam chains. What kind of links can guide the website's basic traffic, but cannot be used as the traffic for users? These are all issues that need to be paid attention to during the external chain construction process. Finding efficient and high-quality links with equivalent time is undoubtedly beneficial for future development. Blind construction of external links will lose time and energy while losing more opportunities to compete for time and time.

III. External link construction at the initial stage of website construction

At the initial stage of website construction, the promotion effect and efforts of external links are the most difficult to reflect. Both the exchange links and the recognition of search engines are not efficient. Therefore, many webmasters choose to buy links to quickly increase the weight of the website and then get on the right track. As a result, the sale of links and other information, a wide array of topics emerged in front of the webmaster, as small as PR1 to PR7 links everything. But can these links actually play a role? I would like to say that some of the links do play a role, but when allocated to every website, the role will be minimal. When purchasing a link, you must be cautious about whether the number of links exported from the other website is too large and whether your link neighbor status is good enough. In addition to purchasing links, most webmasters choose to start from scratch ". How can we optimize the website efficiently by selecting the best link? In binary, the original content is very important. It strives for user experience, and there is no spam chain, it will certainly be recognized by the search engine in the future development. Is it easier to pave the way for friendship links by making good use of the developmental vision of friend chains?