"Redefining the Company: How Google operates" a more comprehensive Google management skills, five-star recommendation

The first author of this book is Eric Schmidt, chief executive of Google in 2001-2011. The second author is Google vice president. There is also an unknown third author. Look at the whole book like the first two authors, especially the primary author, Schmidt dictated or wrote an outline, and the third author made a finishing touch.

The book is about many of Google's management details, these details in the previous introduction of Google or Google-related books sporadically seen, the first time to see such a comprehensive collation. These management details have many differences.

The book's catalogue can be seen as an outline of Google's management skills as described in the book, which is more honest.

Here are some of the ideas or information extracted from the book:

1: Creative elites are a key factor in the success of the internet age. Their basic qualities: business acumen, professional knowledge, creativity, practical experience. Their common characteristics: serious efforts, willing to challenge the status quo, dare to cut into the problem from different angles;

2: In May 2002, Larry Page found that Google's search results have their own dissatisfaction with the place, printed out affixed to the wall. Jeff Dian was not responsible for the search, but happened to see the message, and a week later he worked with a couple of colleagues to give a solution. Later, the solution evolved into Google's AdWords, which resulted in a $ billions of-worth business.

3: Google adhere to the division according to the function of the Department rather than the implementation of the departments of relatively independent Business department system, Google believes that the cause of the department system will cause "each into a" situation, there may be a business department to the interests of the Department to see higher than the company's interests;

4: Google in the reorganization of the time will pay special attention to the following categories of different groups of bad tendencies: engineering staff like complex, marketing staff like to increase management, sales staff like recruit assistants;

5: Google encourages employees to enjoy the holiday, a very important reason is: can not tolerate the absence of one or two weeks Google will not be able to operate the emergence of people;

6: Google's best products rely on technical factors rather than business factors to win success, those lesser products, technical advantages are not too prominent;

7: Google evaluates the quality of the search engine five standards: speed, accurate (closer to the user want results), easy to use, comprehensive (search the entire network), fresh (search results are the latest);

8: If you can be like an apple through a closed-systems victory, then of course you can choose to close, or choose to open it;

9: Finding learning animals is challenging. The usual method for Jonathan is to allow candidates to analyze a mistake that was previously made;

10: On the interview feedback form, Google will be "Google Googleness" and general cognitive skills, position-related knowledge and leadership experience as a judge of the four major sectors. The so-called Google fan son, including self-motivated and ambition, teamwork, service spirit, listening and communication skills, motivation, efficiency, interpersonal skills, creativity and character characteristics;

11: Eric Notes in a memo that the sentence length of the search request increases by 5% each year, indicating that the user is becoming more experienced;

12: When asked about the secret of successful writing, the late novelist, Elmo Lennard, replied: "The reader may skip the unread, and I will not write;"

13: UDI, a 12-year-old daughter, after reading his speech at a Yahoo engineers ' plenary meeting, said to him: "You wasted hundreds of engineers ' time just to tell them that they must innovate." Do you think this is going to innovate? ”。 This could be the reason why UDI left Yahoo. Later UDI chose Google;

14: Apple in the handheld computer "Newton" up and down, so the product of a fatal flaw chose blindness: Newton's main function handwriting recognition effect is particularly poor, can only identify the development team in the research and development and testing staff carefully written handwriting.

"Redefining the Company: How Google operates" a more comprehensive Google management skills, five-star recommendation