Sina search challenge Google Baidu

June 30 Beijing News: Sina search engine "Love Question", which received much attention and expectations from the outside, was officially unveiled in June 30.
It is reported that the "love question" development team has gathered a number of world-class search technical experts who have been independently developed for more than a year and adopted the SMART interactive search technology. "The meaning of 'Love question' is that we have positioned it as a service that truly helps the majority of Internet users solve problems. "Wang Yan, CEO and president of Sina, explained:" Users can have no questions on this platform, while the ultimate appeal of questions is that they can answer questions ."
Sina said that "love question" broke through the search model represented by GOOGLE and Baidu.
Sina "love question" retains the powerful features of traditional Algorithm technologies in conventional web search, using a unique interactive Q & A platform makes up for the inherent limitations of traditional Algorithm technologies in smart and interactive search interfaces. By mobilizing netizens to participate in questions and answers, "Love Question" brings together the wisdom of millions of netizens and allows users to share their knowledge and experience with each other.
In addition, "Love Question" contains many answers, which are the essence of Sina's accumulation of content and information over the past 12 years. It integrates massive information and resources from various Sina channels. Love question creates the function of "direct content interaction. On the right side of the webpage search result page, "Love question" has opened up "direct access to the SAR ". For example, if you search for "Faye Wong", Faye Wong's photos, profiles, and songs will be downloaded directly to the SAR. Questions and Answers about Faye Wong will be displayed. When you search for "World of Warcraft, the introduction to this popular game and the special production area of Sina game channel will automatically appear in the direct zone.
In addition, "Love Question" also includes a series of user-friendly functions: Video Search Support to enrich and expand the content form; local searches with regional characteristics provide users with information related to different regions, including maps, for life, entertainment, and travel. Favorites are a convenient webpage collection tool shared with users.
"Compared with search portals such as GOOGLE and Baidu, Sina, as the largest comprehensive portal for search, has a unique advantage. "Wang Yan commented:" First, Sina's internet traffic and quality are incomparable to those of a single search portal. High-traffic and high-viscosity Internet users' behaviors make Sina's demand judgment more accurate. Secondly, the spot price ranking business model adopted by a single search portal easily affects the objectivity of search results, which often leads to misplacement between search results and users' needs. The results of the questions are all sorted according to the behavior requirements of netizens. "
To strengthen the authority of search results, sina also formed a partner with Encyclopedia of China, Tumeng Technology Co., Ltd., Sitong Holdings Co., Ltd., Beijing zhongsuo Online Software Co., Ltd., and the Institute of Language Information processing of Beijing Language University, in-depth cooperation on content and technology will be conducted respectively. Insiders said that the launch of "love question" is a challenge to the current Chinese search market structure dominated by GOOGLE and Baidu.