Teach beginners How to optimize a site by steps

A lot of seoer took over the new site, will change a pass, light will be the search engine down the right, and heavy will produce the consequences of blocking the station, so just take over to the site to do optimization, must have a plan, purposeful to modify, it is best to give their own set of plan table.

First: three label optimization

Three label optimization is to modify the title, Keywords, description content, but there is a point to note that the modification of these three attributes will cause the search engine to crawl new data, there will be "re-view" of the situation occurs, and the effective way to avoid is "slowly" modified, For example, every week to modify a label content, because the search engine is updated every week, and each week only to change the content of a label to minimize the larger changes.

Second: Internal optimization

Internal optimization needs to change the program template, to the homepage to add a random article section, the latest article section, the Hot article section, and then to the homepage to add breadcrumbs navigation bar, the purpose is to improve the density of the homepage, as well as the main keyword weight, and the purpose of adding articles section is to increase the freshness of the homepage, There is to organize the code, the recommended code are all using DIV+CSS to layout, the advantage is to allow search engine spiders unimpeded, but also increase the speed of the page tour.

Third: External optimization

As long as the quality of external links can be built here, recommended there are major forums, major blogs, information release platform, question and answer platform, Friendship link platform, article submission, etc., here is one thing to note is that we must avoid the use of mass software, and in the construction of the chain, we must pay attention to "quantity" and "stability", The construction of the chain is not two days a day thing, but a long stick.

Four: Other optimization

If you just do the home optimization, do the above several aspects, the ranking will be slightly ahead, but if you want to achieve the whole station optimization, but also need to optimize the list page, article page, and so on, the optimization of these pages are similar to the optimization of the home page, so as long as the optimization of

V: Article optimization

The optimization of the article is an important part of the whole station optimization, because the article is the only one can make a lot of long tail keyword ranking, and long tail keyword ranking is relatively easy to get, so want to increase the flow of the site, you must make a lot of long tail keyword rankings, the method is to use the article to achieve the goal.

The above is my personal take over the new site to do the optimization of a little experience, although the more superficial, but basically said is the point, many sites do not do the above points, so the reference may be beneficial to everyone, the article from http://www.liaotianb.com/reproduced please indicate the source.