The future of search engines

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Earlier, Yahoo, Google, and Microsoft people in charge of the search business talked about the future of the search engine at the Wharton Technology Forum. The three companies have different views on the development path of the search engine.

Yahoo believes that the next major innovation of the search engine will be "social search", which can realize the democratization of information relevance, common users determine what is important for them and other users.

The product manager of Microsoft MSN believes that the user interface of the search engine will change significantly, and users will no longer enter keywords in only one text box. The user will provide more information so that the search engine can better understand the user's intention and return more accurate results.

Google's product team opposed Microsoft's view that technological advances mean that users no longer need to provide more information. The perfect search engine will accurately understand the user's intention and provide the user's required information. The search engine is still in its infancy, far from perfection.

Yahoo emphasizes socialization and mass thinking, so it acquired the Social bookmarks website del. icio. us. Microsoft emphasizes that users provide more information, although Microsoft may make users' search keywords more structured, however, I am more willing to believe that Microsoft's technical accumulation in the speech recognition and multimedia fields can also help MSN Search. Google does not see any plans in the social bookmarking field at present. It emphasizes a more accurate understanding of users' ideas. Therefore, Google occasionally does things that are infringing users' privacy.

The ideas of the three companies, Google, Microsoft, and Yahoo, are the most interesting. Google and Yahoo: machine-based PageRankAlgorithmWhich of the following results is more effective based on manual selection?

In fact, Google and Yahoo do not have a different idea. The core idea of PageRank is that webpage a links to webpage B, and a votes for webpage B. Social bookmarks are: Internet user a collects web page B, and a also votes for B. However, there is a big difference in reflecting the user experience.

When the number of Social bookmarks has accumulated to a very large extent, the artificial selection of Social bookmarks will not be able to experience it, and it is still difficult for users to find the most desired results from the vast web pages. But if you consider the relationship between people, Social bookmarks are quite meaningful. Imagine if Yahoo CEO is willing to use del every day. icio. US collects web pages, and a website practitioner will certainly view them regularly. Therefore, in the future, Social bookmarks will be a niche application with "Close customer relationships. PageRank is still the subject of random query of massive information.

Speaking of the concept of socialization as for search engines, I think that from the popular Korean Q & A searches (with market share in Korea surpassing Google), Baidu Knows, Sina aiwen and other products. In my opinion, this is not a search engine. It can only be called a forum with clear classification. After all, search engines are used to search for content rather than recreate content.

Microsoft's MSN sponsored the escape from desperate Island. The hero and heroine used voice recognition to query the location of the target person's residence. I don't think this is a very good example. The perfect case should be: the heroine sings a song that the target girl has sung. The search engine matches the melody to find out who is the last name of the search target.

Singing a piece of music to find a song, draw a piece of action to find a martial arts video, rather than matching through the text tag of the material, this is the highest level of non-verbal search in my mind. I don't know what Microsoft considers as an expert in the speech and multimedia fields.

Source: zdnet China