Nowadays, more and more SEO practitioners are desperate for the SEO industry. On the one hand, they feel that SEO is getting harder and harder to do. on the other hand, they are speechless when looking at the eight promotion links on the left of Baidu search results! Many people feel that SEO is dead, but what I want to say is that SEO will never
Nowadays, more and more SEO practitioners are desperate for the SEO industry. On the one hand, they feel that SEO is getting harder and harder to do. on the other hand, they are speechless when looking at the eight promotion links on the left of Baidu search results! Many people feel that SEO is dead, but what I want to say is that SEO will never die, only those who are dead of SEO.
Although I hold this idea, sometimes a feeling of powerlessness will surge into my mind when I look at the dazzling promotional links. I often think that if Google does not "leave" China, it may be very different. as a SEO practitioner, it will naturally hold the purest fantasies about search engines, to answer this question today, I would like to scream: who has moved my traffic!
Rankings can be bought as long as you want to buy
Who moved my traffic? I'm afraid the first thing you think of is the bidding promotion link. to tell the truth, if Baidu only has three promotion links on the left side, I am still acceptable. it is a hooligans to put eight links. Many of my friends are eager to think about SEO: people are bidding, and you are the best optimization. what if they are the first to optimize the natural search results? The first eight promotion links can seize the vast majority of traffic. The key to the problem is that many common Internet users still cannot tell what is a promotional link and what is a natural ranking. In addition, SEO has a long earnings cycle, which leads to many people who prefer to bid directly and give up SEO.
Baidu credibility V certification makes the website credibility measurable
Originally, Baidu's control over the promotion link results was disappointing. I did not expect that Baidu would even touch the natural search results and implement the paid credit V certification. there is no doubt that, the V certification icon has a huge effect on attracting users to click. I want to simply rely on the title and description to fight against the V icon in vain, and the arm cannot be twisted. Honestly, please pay Baidu money. It should be noted that many of my friends have such misunderstandings and guesses: they think that the bid website has a higher weight and is more conducive to rankings, as is V certification. I would like to say that bidding and natural search rankings are two independent systems. This is the bottom line that Baidu will not touch. Natural search rankings are fundamental. Baidu will die sooner or later. There is basically no direct relationship between V authentication and weight and ranking. However, because the V icon has a great effect on attracting users to click, it will gradually promote the ranking and weight of the website.
Does the browser interfere with the search results?
Some time ago, when I used the Sogou browser for search, the browser jumped out of a floating window (for example). later, I discussed this issue with a few friends. They found that the 360 browser also had a similar situation. I was surprised: Why does the browser interfere with the search results? I clicked in to see if it was from Sogou group buying. That is to say, we are not only facing Baidu's bidding advertisements, V certification, Baidu's own products, but also the competition between the search results displayed by browsers and us. It is really amazing to think about other ways to seize the traffic of natural search results in the future. I don't know. in this case, what should we do?
Be a SEOer with faith
Yes, there are a lot of things that can seize the traffic of natural search results, but we are not without a chance.
1. mining a large number of long tail keywords to get traffic. many long tail words cannot be used by bidding.
2. Bidding usually has a fixed advertising time, which is not displayed 24 hours a day. this is also the advantage of natural search results.
3. as people continue to understand the search results, more and more people will distinguish the promotion links from the natural search results. I have also asked some friends who are unwilling to spot price ads when searching results. Yes, who are willing to watch ads? Watch movies, search for things.
4. the competition between search engines will improve the current situation. For example, if Google has not left China, Baidu will never have eight promotion sites on the left.
Conclusion: SEO will not die, and there will be little market demand. as long as you are willing to analyze and stick to it, I believe you will succeed!
Source: Suzhou Tianma Network company http://www.tmwebqp.com/reprint noted thank you!