26 things that must be done for full-site optimization

A) preparation and establishment of content

Before registering a domain name, you should record your thoughts and prepare enough content for 100 webpages. Note that at least. These 100 Web pages should be real content, not link pages. For our pages, contact us or copyright statements, and so on.

B) domain name

You should select a domain name that is easy to establish a brand. You need Google.com instead of the keyword. com. Domain names that are full of keywords should be discarded, so domain names that are easy to build brands and that are easy to identify are the best.

The domain name contains very few keywords.

C. The simpler the website design, the better.

One metric is that the proportion of text content should be greater than that of HTML format. The whole webpage should be normalized and should be displayed normally on all browsers. For example, make it conform to the html3.2 standard. Search engine spider does not like the html4.0 standard too much.

We should stay away from the heavy factors such as flash, Dom, and Java Script. If you must use these scripts, use them as external files. In my opinion, there is no need to use these things. These things are almost impossible to add colors to a website, but will greatly harm the performance of the website in all aspects (the problem of Search Engine friendliness is only one of them ).

Arrange your website in a logical way. You can use keywords in the directory name. You can also use another method, that is, placing all webpages in the root directory (this method is rare, but it turns out to be a very good and effective method ).

Do not pile up a lot of useless things on your website, such as what browsers or counters are recommended to keep it simple and professional. Learning from Google and looking at his home page can't be easy anymore. This is exactly what people need.

Speed is not one of the most important factors, but the only important factor. Your webpage should be very fast. If your webpage will be delayed for 3 or 4 seconds, you will be finished. Of course, if your host and visitor are in different countries, 3 or 4 seconds still have a sense of reason. For local visitors, the download time from 3 to 4 seconds is already the limit. After this time, you will lose 10% of the traffic every second. This 10% of traffic may be the same as success or failure.

D) webpage size

The smaller the value, the better. It is better to keep it below 15 kb. The smaller the value, the better. It is better to keep it below 12 kb. The smaller the value, the better. You 'd better keep it below 10 KB. You understand what I mean. It is larger than 5 K and smaller than 10 K, which is the best. It is hard to do, but it is the most effective. It is also effective for search engines and visitors.

E) Content

Create a page with two hundred to five hundred words every day. If you don't know what to write, do some keyword investigation and write articles based on the popular keywords you get.

F) density, location, and so on

In simple and old-fashioned Seo, use your keywords: webpage title, description tag, body title, URL,, italic, and web page at the beginning. The keyword density is between 5% and 20% (don't worry too much ). Write a good article and check the error. Spelling check (for Chinese, it is increasingly important to check for incorrect characters. Because the search engine has begun to use the automatic error correction function, there is no excuse to write the correct words.