A "net quotient" story of a female college student in Xiasha

China-new Zhejiang network March 21 electric Hangzhou, especially in the Xiasha Higher Education Park, a lot of beauty girls, now often go to Taobao a call "under the sand 14 Niang cosmetics Monopoly" "Shop" stroll, because in this "shop" can amoy to silk tower skin, SUKI, Thefaceshop, Mary Kay, Zhao Gui, Affordable herbal medicine and many other brand cosmetics original products, and is said to be very high cost performance.
This "shop" is the owner of the Xiasha Higher Education Park in the famous "14 Niang" ——— Xuan to change, a just from Hangzhou University of Science and Technology business management graduate of the female students. Although this "shop" has operated for more than half a year, but "14 Niang" entity shop "all still shopping mall" also quickly in the sand open out.

Group buying found business opportunities generally after August or September every year, because the air is relatively dry, girls have to start preparing lipstick. Last August, a netizen in Hangzhou network "19 Floor Forum" on the post said, lips too dry, I hope someone recommend a good lipstick. Some people replied that the United States a brand of lipstick is very moist, good. Many of the threads agree that this lipstick is good. So someone suggested who would come out and organize a group buying. Just Xuan change cheese in the United States there is sourcing, she then volunteered to stand out, finally has more than 40 netizens to participate in group buying. "Because I did not shop on the internet before, always think that the meeting transaction is a product authentic commitment, so the goods to buy, I was sent to the home or the company, the main is to let everyone buy a rest assured." "Xuan Change cheese Smile said, although this group purchase basically belong to voluntary labor, from the organization source to door-to-door tired her, but let her found the business opportunities, and accumulated customers, earning a reputation. "After the success of online shopping, I suddenly feel that open shop online can be tried." ”

After this, Xuan change cheese germination an idea ——— to open a cosmetics shop online.

At the end of August last year, her online shop appeared on Taobao, attracting a lot of attention from girls in Hangzhou. "But I found that the urban girls in the product brand requirements are relatively high, and their own lack of funds, can not organize enough sources and varieties, lost a lot of customers, they listen to the views of friends, back to the shop finished product positioning." "Xuan Change Zhi said, she then wanted to live in the sand, the delivery of anything very convenient, and students are good to deal with, so she began to find cost-effective products." "Is that repeat customers are mainly located in the university City of Xiasha students." After September, October two months of adjustment, the basic positioning well, the first two months of accumulated customers, also began to turn around, so starting from November business is good. "Business from the Internet to do the net" all Low-cost operation, the money as far as possible in the good products. I now several brands of products, basically are the source of products. Do their own wholesale, the price is also competitive. Xuan Change Zhi said, now her "shop" flagship brand has silk tower skin, SUKI, Thefaceshop, Zhao expensive, affordable herbal medicine, and other some of the online hot products.

Click on the "shop" to change the cheese, you can find a lot of brand cosmetics photos, photos show more than 400 products. "I never compare with others cheaper, online than price, never more than others." But I guarantee that my products are original, which is probably the reason many girls choose me. Xuan Change Zhi said, the customer through Alipay and she traded less than One-third, more than 70% are her door-to-door or directly to her to "Amoy".

Now Xuan change Cheese "shop" business has become a climate. "The amount of goods sold every day is quite considerable, but the profit is not high, but small profits but quick turnover, I now a person monthly earnings, about the equivalent of our class average classmate 2 and a half person's salary." Xuan changed Zhi also revealed that, at present, she has been in the Xiasha Higher Education Park recruit 5 student agents, and has been in the preparation of the sand in the area of the street to open a physical shop, estimated total investment in more than 100,000 yuan, this May will be able to start. "Business integrity is the most important" network is an infinite space, in the network we can achieve space on the 0 distance. "The biggest advantage of network open shop is convenience and cheap, the future will certainly become a trend." The real store is also aimed at a small area, the network shop is small, can also face the whole country or even the world. "For the future of online open shop, Xuan change cheese full of confidence."

However, she believes that open shop investment in fact quite large, the first product to be good enough, followed by inventory to follow, but the most important thing is to be responsible for customers. "is the seller really to be honest, to ensure that the product is good, customers have problems to be solved, in the conscience, business will be better." Xuan Change Zhi said, now her customer, 70% or so are old customers, and many new customers are introduced to the old customers.