Analysis of keywords tags on seo in the end there is no use

Source: Internet
Author: User

Keywords tag on SEO in the end there is no use, there has been controversy, many points of view is Google and Baidu has not paid attention to it, and Yahoo is still in use, in fact, the author observes, keywords label to use or not to be cautious.

There are still many sites in the keywords tags piled up a lot of keywords, this situation in foreign countries are almost not seen, but in the country, because the SEO knowledge is not universal, so many novice webmaster or some early established sites, still think keywords will have an impact on the search rankings. Here, passers-by also want to make their own point of view: For the time being, the Meta keywords does have an impact on the rankings, but it is very likely to be negative, so we recommend that you use caution or not.

To say the evidence, the author also can not get the evidence, but recently from some authoritative web site to capture such information, plus the author himself based on experience summed up, feel that this negative impact is very likely to be true.

First of all, the role of Meta keywords is to tell the search engine, this page is what the key words, the original intention is to help search engines to determine the key words of the page, but when someone found that in the Meta keywords a lot of accumulation of keywords can get a good ranking, the meaning of this label is bad So the search engine had to change the algorithm to exclude the algorithm factor that affected the search results.

Since it is because some people abuse and have to discard the algorithm factor, then we have reason to believe that the total exclusion, rather than simply reduce the factor in the algorithm of influence, to do it thoroughly, why give this can be used to cheat factors to leave the posterior?

Second, one might ask, is it possible that spiders really need to use Meta keywords to judge page keywords? This problem, if it is a few years ago, can stand, but not now. We all know that now the search engine algorithm has been very advanced, such as Google bot already can rely on its own procedures to judge, modify the page in search results in the title, rather than what you write title, search results show what title, As long as the indexing program that you write the title does not meet the actual content of the page, you will be judged. That being the case, it's easy to judge the keywords of a page, and it doesn't matter if you don't read the meta keywords content.

From the above two point of view, really can not find any reason to prove that Keywords will affect the search results, some sites are still using Meta Keywords, the site is also very good rankings, but this does not mean that you use the Keywords to get a good ranking.

More importantly, keywords is not a useless tag, and on the contrary, it is most likely still being used by search engines.

Overseas well-known SEO website http://searchengineland.com someone wrote, said that Microsoft Bing search engine still use meta keywords tags, but is used to determine whether the site is cheating. If the spider program found that your site has meta keywords tags, and followed by a long list of keywords, then it is obvious that you this detail is for search engines deliberately prepared, plainly is in favor of search engine, so want to get a better ranking in search results. Such a Web page, not only can not get the search engine's goodwill, or even more easily caused by the search engine on this page of distrust, once the search engine does not trust you this page, ranking will certainly be affected, and even you use too much, recruit K station catastrophe is also possible.

So keywords label must be used with caution, if you insist that this label will affect the search results, then please be sure to grasp the size, do as far as possible, do not deliberately piling keywords, each page only write in 3-4 of the most important key words and keywords must be related to the page content. If you think you can't handle the scale, then I suggest you decisively give up using the META keywords tag, instead of risking the future of the site to see if there is any positive impact.

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