Analysis on the value of website

Just experienced a small section of the selling station, although the last sale did not, but the buyer's psychology, I summed up a little in their psychology, will give you the station of how to assess, that is, in the buyer mentality, your station in the end worth a few money.

Applies only to stations with a daily IP of less than 5000. The station has not seen.

First mention a word, it is also a lot of stationmaster long to mention: Do station have flow to have money. Wrong, I want to say is not this sentence, this sentence is wrong. The money is not only determined by your flow, the distribution of visitors and the crowd is decisive about the money. Sober-minded buyers first look at your traffic, but the next important parameter is your station's visitor distribution and what part of the audience is the crowd.

Words from the buyer, the natural need to first classify the buyers.

One kind, own industrial faction, has the capital to have the industry, wants to use the network the strength to carry out own business.
For such a buyer, traffic is second, he will pay attention to your station visitors distribution and the crowd. This type of buyer will offer a high price. is what we all want to meet.

Two categories, want to buy a ready-made station and use it to make money.
Such buyers will attach great importance to the current economic source of your station, the value of traffic will be more than the distribution of visitors. This type of buyer will not bid too high.

Three categories, to buy a station to assist the development of their own main station.
Needless to say, this type of buyer will not bid higher.

Four categories, rich people buy a website to play, pure hobby.
Such people really have, I have seen, if there is a forum, he will be very concerned about your number and number of registered posts .... Even he won't ask you how much your station IP ... That's all. Gravely despised. If you are a liar, you will sell the station to such people, otherwise do not sell, regret.

Think of these four kinds of people, write for the time being so much first.

The people who bought the station divided the class, the following next say which station is these four kinds of people want to buy.
Local comprehensive sites, such as port, local comprehensive forum, etc., such stations are the easiest to sell a good price. From a class of buyers and two of buyers, the local site is what they want most, and the two groups are also bidding higher. If you meet a good buyer, there will be unexpected gains.
Give me a real example: a state-owned Chinese company, just started, want to use the network to open up the local Chinese market, from the new station natural trouble, so the high-level consideration to buy a medium-sized site, and finally fell to two of the country's local Chinese web site, the establishment of the station almost, are 02, 3000---4000, The number of registered members, after consultation, the buyer evaluation Station value of 70,005, two sellers are in a price of 100,000 or so, has not been discussed, the results are not known. Because of the monetary relationship, domestic stations should be reduced by 0 on the price. Digression: Before my a post also said, make a stand to earn a little money to pay attention to foreign countries, these two stations are foreign Chinese stations. The same way to do the station, the value of the station than the domestic site more than zero, only limited station, outdated capable many, monthly income of tens of thousands of of a minority, I will not be a fish in this.

Resource Web site, in fact, the amount of resources and fixed user site access should be the most, but the maintenance of resources site is too cumbersome, and need server support, on a class of buyers, certainly will not select the resource site. The likelihood of a second-class buyer is greater. As for the price:

Website Cost + Day IP number/1= site value or more.

Single forum, this kind of website also can sell a good price. Forum is also a lot of businesses to acquire the object, because the forum is a direct and visitors to exchange places, a good, covering a good forum for the development of a new thing has a multiplier effect.

Website Cost + Day IP number/2= site value or more.

Web site on the hao123, I think there will be no second.
Personal sites do not have to sell, the sale of a few money and their own hard range.

In a word, selling the station to see buyers, buyers look at the station's group coverage and flow, site coverage and traffic to rely on the content and promotion, content and promotion depends on how you do.