China Automotive Resources Network Yang Minmin: The Internet in the winter when the sea

Internet

"I am not creating this site for money, I would prefer my site to deliver value that can affect more people." "Yang Minmin said this sentence is with a kind of complex feelings, he created the Chinese Automobile Resource Network (hereinafter referred to as the automotive Network), is currently in a small development, retreat and hesitation of the contradictory state.

Yang Minmin's Car network was founded in 2002, the period when the Internet economy began to recover from the cold winter, and he just resigned from the Xinhua news agency. Since the resignation of Xinhua, he has been constantly reflecting on himself, why the units he has been in the past is not suitable for him? After a period of reflection, he finally broke through, "the original is that they do not want to be under the hands of others and be bound." ”

and auto industry website, Yang Minmin think it is very natural things, when he was a reporter at the Xinhua News Agency, he ran as a car, when he met a large number of peers and car business people, "there are available resources, to do things will also reduce the difficulty"; Another important factor is that he has been in touch with the Internet since 1998, All of a sudden I was infected with the free atmosphere of the Internet. In this context, a sudden thought flashed through his mind, "why not combine the two to create a Web site?" "Yang Minmin's words can still make people feel his excitement at that time, so he started his business."

In fact, the process of entrepreneurship is not so easy to imagine, especially in the capital, Yang Minmin deep experience: "Very tired!" Especially at the beginning of the time, the site to spend, staff to open wages, more important is not to get the money, their own value can not reflect, it is really a hurry Ah! "In fact, this has a great relationship with the environment of Internet entrepreneurship, China's internet industry in the 2002, is still shrouded in the haze of the dotcom bubble, this chill let venture capital, advertisers to the network economy stop and wait, a large number of network companies because they can not withstand this" cold "test, the bankruptcy disappeared. But Yang Minmin's company did not undergo a lot of hardship, "we live or relatively relaxed," he seems to be a little complacent. The original advertisement of his company mainly comes from the circle that he used to work, in China such a human relations valued society, sometimes its appearance can indeed overcome the market power.

At present, the concept of W EB 2.0 Popular, internet entrepreneurial enthusiasm again high, in this context, the second generation of listed internet companies suddenly created a number of million, tens of millions of billionaires, some companies also get high risk investment. But Yang Minmin has no strong passion for it, but to venture capital is filled with the scholar's concern, "venture capital is not to travel, their goal is to quickly obtain high returns; I don't want to make my site a popular thing for this, but I'd rather keep it that way. ”

This may be related to the background of his literati, "When your salary is ten thousand or twenty thousand, give you one thousand or two thousand, there is no feeling, more should be the realization of something inside." He pointed out with disdain, network traffic and newspaper circulation, just a few people know, now the network traffic is for advertising, circle money and listing services, he does not want to pay attention to traffic this thing. This makes it easy to understand that the current one-sided to the size of the flow to determine whether the site has ads, venture capital potential of enterprises, they certainly will not choose a small amount of traffic to "burn" the money in their hands.

Despite this, this does not mean that Yang Minmin and his site do not want to introduce investment, "of course, want to develop, who do not want to be in the ' big row ' of a ' small booth ' to develop into a ' big stall '. Yang Minmin stopped, he said he had also wanted to make the site like the Big Mac Sina, but because of the lack of funding support, thus forming a disconnect, so that his company can not keep up with the current trend of development, "a lot of things to do want to do and do not!" ”

For the future, Yang Minmin is hoping to get some funding, but it is best not to change the style of the current site, if someone has the ability to do business and management for him, he would like to do his old line ——— word work, "So, I can wholeheartedly to do content, will be more able to achieve something I want to pursue." ”