How can we make a good job of online media?

Propagation is the first feature of the media. Without dissemination, there is no media. Replication is the first prerequisite for dissemination. Without replication, there is no media. We call newspapers, broadcasts, and TVs as media because newspapers have been copied on a large scale by means of printing, and radio waves have been used for large-scale copying. We now refer to the network as media because network media can replicate on a large scale over the Internet.
Copies of newspapers are carried out in printing plants, radio and television, and network media in browsers. Like broadcast and television, network media must be replicated, not only to solve the problem of the audience (users must buy radios, televisions, computers, etc ), it also solves the problem of sending terminals (radio and television stations need to build towers and lease satellite lines ).
Server
For network media, you must first have a server. Any network media must have servers. Network media with low access volume can rent cheap virtual hosts for a few hundred yuan a month. Network media with large access volume must have independent servers to ensure storage space for databases and web pages; when the traffic volume is higher, the server is not enough. In this case, you need to separate the web server from the data server to speed up user access, one web server is not enough, and multiple web server images are required. One database server is not enough, and multiple database clusters are required.
A dedicated DNS server is also required for large network media to provide second-level domain names, a dedicated retrieval server to ensure retrieval speed, and a dedicated unified user authentication server, it is used to ensure that users log on at a time and enjoy multiple services ...... When the network media content and access volume increase to a certain extent, the server's hard disk will not be enough, and a dedicated disk array will be used to store the content; fixed web servers cannot quickly adapt to access loads in different regions. In this case, you must use the full-network high-speed cache CDN to solve the problem of slow access in some regions.
In sync with servers, the bandwidth to be rented by network media also needs to be shared, exclusive 2 M, exclusive 10 m, gradually increased to M, exclusive m ......
The cost of network media on the sending end is not as low as imagined, but compared with traditional media, the investment does not have to be put in place once. As the access volume increases, servers and bandwidth will gradually increase.
The process of network media growth is the process of constantly purchasing servers and bandwidth.
Software
With sufficient server and bandwidth, the network media replication task only completes the basic work, and the network media must also have powerful software support to complete content replication at the sending end.
Without software support, content production relies on manual one page at a time, with very low efficiency, equivalent to carved printing. The first generation of network media software is to use a database to manage content input, dynamically extract content from the database, and display the content to the Web according to the template's prior conventions, for readers to use IE for final copying and reading. The advantage of this mode is that when online media has news, it can be immediately entered into the database and displayed on the page. Readers can read it immediately. Because it is displayed according to the template, there is no need for the artist to participate from time to time. Because all articles are in the database, you can easily organize and manage these articles, unlike a manually created static page, it can only be generated with the help of an artist.