How Should Internet media motivate users to write?

After reading too many answers above, I think that many answers are mostly hypothetical, but the teachers only say that they are comprehensive and that their points of view are more detailed. In all the views of teacher Wei, organizing activities offline is indeed an effective method, and I personally agree with it.

It is indeed a good method to attract authors with money, but first, you can pay for the manuscript and other media, and second, the literati are proud of themselves, many authors who are passionate about his/her own poems and books generally do not care too much about writing for the draft fee (unless the reward is high );

The second is the impact of the website itself. The achievements and honors of a portal website and a sanstream website are very different; moreover, many third-stream website editors and staff are lacking in communication and quality conservation. Therefore, the status and influence of the website also determine the author's retention issue.

The third is communication and discussion. Many people may say that it is not enough to use articles for discussion? However, the communication discussion here refers to the communication between people and the community, rather than the collision between ideas in the article (in fact, most of the final results of communication in the article are quarreling ), therefore, organizing offline activities from time to time and face-to-face communication can improve the communication significance. In addition, offline activities are of great benefit to promoting website posting to users and promoting the expansion of network connections.

I am not talking about any drastic measures to keep the author on the website. I just want to talk about my personal views on all the opinions I have seen above. All right, I'm done with soy sauce. Continue.

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The advantage of this is the continuous writing initiative, because the writing of the manuscript always needs to be viewed, read, inspire, and interact with others, then we will continue to discuss a topic.

The sense of self-worth brought by this effect is hard to be measured by the amount of money, rather than being discarded for editing and obtaining the draft fee.

The traditional paper media encourages the author to continue his work on the basis of the draft fee. It is not as long as there is a front line from making an appointment to writing a draft, to writing a draft, to receiving a response from a reader.

The soaring tiger sniffing network in the technology circle is not a reward for raising authors with a draft fee. Note that it is a reward. The reward mechanism is mainly to open up competition between authors and authors, reward the final "winner" author with appropriate material instead of giving you money as long as the draft is made.

For example, zhihu, you may say that zhihu is not a media or important. What matters is that she is a content distribution center. Many excellent content comes from zhihu and is no inferior to the media content, but users are happy to provide content here for free. Why?

1. friendly environment.Right or wrong comments do not matter. What is said is that zhihu provides an environment for seriously facing and expressing problems. Without the sentiment of Weibo, it is not as interesting as self-speaking blogs, A little expected.

2. There is no threshold for interaction.One problem is that many people can participate. This sense of participation itself is a good reward. Can it be used in the media? You don't know editing. It doesn't matter. If you don't have a channel, it means that your article will not be noticed by too many people in the next place, but zhihu does not exist.

3. Third-Party drivers.Many Zhiyou mentioned thanks to the xxx invitation, which indicates that the external sense of honor already exists. What's more, the invited person is a big guy in a certain field, I have completely transferred "I am writing content to readers" to "XX Niu Ren is sure that I have a certain level 」.

Nothing can be said in this world. Only the right to obtain and express information is equal (relative). If you can provide valuable information, it is a sense of pride to let more people get it on an equal footing.