How the app displays product details

A product has a product details, the general background is to use a rich text editor to save HTML.
I want to ask is, I interface how to give. Which of the following methods is good,
1. Background to save the product details, all with pictures, save as an array of images, return to the interface, return all the images of the array, so that the app side, a picture line down the lines of the display;
2. Backstage with rich text editor, save, and then write a H5 adaptive page to display these HTML content, return to the interface directly to a H5 page, let the app side load the page directly to the specified area

Which method is right?

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