How to become a successful network business

For every net trader or person who wants to be a net trader, the first thing to be clear is:

(1) Why do we want to do network business? Understand the intention to choose Network Marketing.

(2) What products (or services) we want to marketing through the network (electronic stores, blogs, etc.).

(3) What are our marketing or product features? Find your unique "selling point" that is different from others!

(4) What benefits can our products (or services) give to the buyer?

(5) How to establish a good reputation? You should pay enough attention to the customer relationship, establish the customer contact card, and publicize the customer's positive opinions widely.

Clear these issues, in the conduct of E-commerce promotion and network transactions, you must follow the success of the network business marketing Ten-Step song:

First, login search engine. Search engine Google, Yahoo, Baidu to bring the flow is very obvious, the easiest way is manual landing, but to get a good ranking, must pay a certain fee. Charging methods include: Fixed rankings, bidding rankings and so on.

If you don't want to spend money and try to get a better ranking, then you need to optimize your own store or blog based on the characteristics of each search engine, and make some detailed strategies. such as title design, label design, content typesetting design and so on.

Second, login navigation website. For the traffic is not high, the well-known network operators, navigation sites can bring you more traffic than search engines and other methods. The most famous is the home of the http://www.hao123.com Web site (has been bought by Baidu) there are also http://www.265.com265 Web site, traffic is quite large.

Third, friendship connection. Can bring a steady flow of passengers, but also help store or blog in the search engines such as Google rankings. Friendship Connection principle: It is best to connect some traffic than their own high, well-known sites, blogs and so on, and their content is complementary to the site, the same kind of easy to form competition, generally do not consider.

Four, the network advertisement launches. Although the network advertisement to spend money, but bring the traffic is very considerable, how to spend the least money, get the best effect? The skills needed are as follows:

1. What kind of website do you choose to put in the media? First need to determine what you need to achieve, if you want to gain visibility, then choose to Sina, Sohu, if you are just for traffic, the media site to filter out, because their prices are too high. At present, many personal sites, although not very famous, but the traffic is particularly large, advertising on them, the price is generally not expensive. For electronic commerce, can also be used in order to deal with the amount of money to small sites to pay commissions, more to save advertising costs. In short, is to Low-cost, high returns.

2. Advertising must be targeted. NET business income is not traffic, but income, as in the previous period of time in the Business Strategy forum discussion, the bulk of the master Zhang's "blog Marketing series earned a yell also make money," like, must be the flow into effective only line. For a network business, first of all to understand their potential customers are that kind of people, what they have the habit, and then look for them to haunt a relatively high frequency of the site for advertising. Perhaps the price will be higher, but it brings you the quality of the customer is relatively high, so bring you the benefit is also relatively high. One principle is high cost, high yield.

e-mail ads. Pay attention to not spamming spam, otherwise the effect is counterproductive, will arouse netizens disgust. The best way is to send a registered user, can let the customer understand the network business dynamics, continue to pay attention to your business activities, but remember to place the "fallback" option prominently.

Six, viral marketing strategy. Viral marketing is mainly the use of mutually beneficial methods, so that netizens to help their own propaganda, to create a virus like the spread of the same effect.

Common methods:

1). Free service (free email, free blog, ebook download, etc.)

2. Interesting pages (such as the signature BRIC popular at the end of 2004)

Seven, BBS Forum community publicity. In each relevant forum to post irrigation, set the signature file, although the effect is not obvious, but it is free.

Viii. Marketing of events. Reasonable use of media to do event marketing, promotional activities, Soft wen, attract attention. Like this Alibaba 2007 National Top Ten Network business selection activity, the participant should as far as possible through the network business story tells the group the writer for oneself to build up, strives for the top Ten Network merchant's list.

Nine, occasion. The use of some of the early development and some of the industry's well-known sites, their popularity is not to be underestimated, customers can transfer smoothly to their business. As I have in the "writers," what are the Internet operators waiting for? The article said, although not 2007 of the national Top ten screen operators in the competition, but can still borrow writers (especially local writers) to tell their stories, for the self to create a good business atmosphere.

Ten, customer relationship management. The best way to promote the network is Word-of-mouth, how can I let you see your friends to help you promote it? The most basic is to do four words: Products + services. The development of a new customer than the maintenance of an old customer's cost is much greater, only attention to attract new customers and do not pay attention to the maintenance of the old customers, that is really worth it, trifles.

Although the above is based on the Basic Law of online entrepreneurship, summed up the experience of collection, but not the golden rule. The network business expensive in unremitting is the key, each enterprise or individual wants own actual situation, the nimble application. Don't give up easily! The beginning of everything is difficult, the first customers often need several months of time, if you can do with these experience, the next thing is to enjoy the success of entrepreneurship brought about by the reputation, wealth and sense of achievement!