How to use SEO ideas to solve negative information skillfully

An enterprise, a brand in the process of operation will inevitably appear bad news, some may be due to our services or products caused by customer dissatisfaction, and others are malicious slander, a negative treatment can shape our positive image, improper handling can seriously affect the company's brand and performance, Today, Xi ' an SEO to share with you how to use SEO methods to handle the bad information skillfully. To deal with negative information, first of all, we have to understand the type of negative information, Xi ' an SEO will be divided into two types of negative information:

first, the conventional negative

Conventional negative refers to the customer's purchase of our products because of service or product quality and other aspects of the dispute, this kind of negative initial impact is relatively small, but it is likely due to our own mistakes in the detonation of it, generally this kind of negative is the customer first and our After-sale or customer service communication without fruit, And then say you don't deal with me to send your negative, maybe the customer service staff do not understand the negative harm does not mean to lead to negative results. Then the customer will send the negative information to our customer service staff, the customer service staff will tell other employees so that other employees will search or click on negative information to give weight to get ranked, assuming that our company site only 10~20IP if we have 10~20 individuals to click and search the word, Then there will be a related search, so that we can put ourselves in the pit. Other customers find that the relevant search is usually clicked when they search, so the development will turn the conventional negative into a special negative.

　Second, the special negative

The special negative generally is the peer or the media carries on the exposure, this kind of negative information harm is fatal, because this kind of negative information is not like the conventional negative only in order to request the better service or the product, they are to fight the enterprise to exist. Such negative information requires special circumstances, such as "The Story of You and Erie". But we can nip it in the bud and avoid it turning into a special negative.

skillfully handle

There is a negative message do not panic, do not preach, as the saying goes: "Houge bad things spread thousands of miles" maybe you are kind to tell colleagues about the company's negative information to deal with, but as a result of your clicks and search results in negative information to get rankings and weights, For negative we have to look straight to the customer to make a sincere apology and remedy instead of looking for something to delete the post, so you will find that the more negative more. After receiving the customer to accept our apology, you can do the editing of the soft text is not usually a lot of webmaster said there is nothing to write? Negative information processing is actually very good material, the article to write sincerely let everyone feel that you are very sincere to obtain public recognition, such a company is very few easy to get forgiveness.

Although technology can fix the temporary negative, but if we do not reflect and conclude that there will be similar phenomena in the future, only if we truly progress from each negative and do not make the same mistake, is the best way to deal with rather than in the so-called clever way to suppress, really brave dare to face dripping blood, Dare to face the bleak life, the real powerful enterprises dare to face their mistakes.

This article by Xian SEO editor http://www.tt-sem.com/,A5 First, reprint please specify, thank you!