On the benefits of meta tag's magical uses

With the development of the network and the advent of the information age, more and more people realize that the network is gradually affecting people and changing people's life and shopping habits, which allows some far-sighted people to see the future of the network will dominate the daily life of people, found the use of the network can start to get rich channel. According to the latest survey data of internet monitoring company Netcraft, there are more than 500 million sites in the whole network now. The company received a response from 504,082,040 sites in a Web server survey conducted in October this year, with a growth rate of nearly 3.8% per cent compared with an increase of about 18 million sites in September. This data fully explained that it is because of the convenience of the Internet, people use the site can be convenient, free communication with the audience and the dissemination of information, the network can bring great business opportunities. It is important that the future of the Internet will be full of more and more websites.

Of course, Netcraft's survey also illustrates how difficult it is to occupy a place in the overwhelming internet world, which is no less competitive than our current civil service exams. Speaking of this reminds me of a Chinese student said a word: "in foreign a very general girl will have a lot of boys chasing, because it is go round also!". From this, to want to make a site in the increasingly competitive background, in search engines to get a good ranking is the need to SEO webmaster friends attentively Research, only to find a good way to good ways, will be in an invincible position in the competition.

The author after graduating from the university directly into the SEO industry, work three years, large and small web site also managed to run over one or two have three, experience is not very rich, but can be said from the management of the operation of the website also summed up some experience. We all know that the site optimization from the big side is divided into station optimization and external optimization, station optimization can be subdivided into a lot of small optimization projects, such as META tag optimization, today and you talk about the use of the head of the META tag smart using the method.

Meta tags can be said to play a very important role in the Web pages of a website, SEO friends know that if you enter a keyword in the search engine, the search engine will retrieve millions of or even tens of millions of related pages out, what you see above is a Web page title content that is the title, The following is the descriptive text of a Web page, which is the content of description or the first paragraph of text extracted from a body, such as:

　　

The larger font you see above is the title, and the following is the description. We can see that the title of this site has too many keywords, is not very reasonable, in general, meta tags in the title of the text number not more than 30 characters, because Baidu search engine spiders can only crawl show 30 Chinese characters, if you are too long title, it will automatically intercept, And the interception process is not controlled by humans. In the event of the site to display a very important content to intercept it is very affecting the user experience. Users may not know what your site is doing when they come over. Standard scientific and reasonable title words should generally be controlled in 30 Chinese characters, English words 65 letters, the Chinese character is 32, according to many years of research and analysis, the best control of Chinese characters between 20 to 25. The title contains 3 to four core keywords, to write attractive, so that visitors to see the click to enter.

The description of the META tag, which is the description tag of a page. You can see the description in the above example, the personal feeling of writing is good, there is a certain appeal. If you do the gift industry in Baidu search keywords to see words should be 70% of people will click to see. Visible description with good words can bring a certain amount of traffic to a website. Want to use good description, there is a certain skill, this needs webmaster friends in the work of careful observation and summary. Generally speaking, the words of the word Word control in 77, the English words control in 165 letters, this than the requirements of the title to slightly loose a lot of space to play a greater. The description can contain the keywords in the title, you can also write the key words in the title, and write other relevant important keywords, but must be organized in a coherent language, to take into account the user experience. In addition to the keywords in the META tags, it is now possible to say that the key words in the Web page has become less important, as early as more than 10 years ago is very important, now the search engine is more intelligent, against all kinds of cheating ability more powerful. Therefore, the webmaster can stop wasting time on the keywords. The other meta tags inside the head tag have little effect on SEO. The important thing now is that this three is exactly the title and description.

Summary, META tag title and description if used well, you can optimize the work to achieve a multiplier effect. I hope you will learn to skillfully use meta tags. As long as you optimize the key words selected, optimized to the home page, do meta tag, not afraid of your site no traffic, as for the effect, you understand.

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