The transaction between Google and DoubleClick was complained by the consumer organization

Source: Internet
Author: User
According to foreign media reports, a US consumer group filed a complaint to the US Federal Trade Commission (FTC) on Friday asking FTC to investigate Google's acquisition of DoubleClick, an online advertiser, they believe that these two companies are not well protected by consumer privacy.
Google and DoubleClick have been working to collect personal information from Internet users, but lack adequate privacy information protection measures, the consumer group named "EPIC. If Google's acquisition of DoubleClick is completed, both parties will integrate their existing data, and Google will then obtain more personal information about consumers, that is, Google can track the search and website access habits of a certain netizen.
Google launched the Web History service on Thursday, where Google account holders can view or search for Web page records they have accessed. According to EPIC, Google has a unique and traceable network address for each user to collect users' search records. EPIC also said that Google claimed that ~ The stored user search records are deleted within 24 months, but they are not strictly enforced.
Google has not commented on the EPIC complaint. DoubleClick said on Friday that Google will not have the right to use the online ad materials collected by DoubleClick, which belong to customers. A ftc spokesman confirmed that he had received an EPIC complaint, but refused to disclose whether the FTC would initiate an investigation. In general, FTC will work with the U.S. Department of Justice to investigate merger proposals that may result in market monopoly.
 
 

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