In the past, most of the users who think about the internet have been differentiated by the user hierarchy. such as VIP, ordinary users. or according to the category of the game, what zombies, knights and the like. But these are really gimmicks, the user can adapt is an obvious problem, for a new user, who will know what level of zombies, who cares about the knight's rank?
The picture is to look for on the net, everybody looks to know is what meaning.
So consider the question one: how much is the user level appropriate? Do you need a VIP?
For young user groups, the game is too familiar to them, so borrow the game level, in the blog, video, SNS and other media use is a certain degree of versatility; in fact, this is one of the characteristics of the Chinese people, do everything needs to be a name and benefit. I am no exception, writing blog is the existence of people to see the psychological. Benefit can be exempted, because 1/4 literati character, see Not a penny, the name also probably avoid, the unsuccessful name, is the title, it seems that I more practical than others.
Think to test, found that I was barely the internet's first type of person: traffic people. This type of person is either fanatical, or cool, or cold and hot. But to be honest, they rarely spend, or consume, much. belong to that kind of blind yy, wound up type. Because it's a bit paranoid, or changeable. So the attraction still has some people, so bring the flow, good can be bad.
The second kind of person, is actually the consumption type person. Their ability to buy is not to say, every month do not spend a little online, it will not be comfortable. This kind of person's psychological age is very young. In fact, the site most need is this type of user, not wound up, can consume. This kind of person most lovable, buys is buys, does not like the traffic person so many nonsense, archaisms.
The third kind of people, is the fugitive, they like to roam about, will not be fixed somewhere, so their blog may be everywhere, but also may not be one. Say they are the wind, that's right. They will spend, but won't be fixed for too long in some place.
For the site, the third fugitive is the first to arrive, and then depending on its own wind and the site's "deduction" strategy, into the flow of people, and then some of them will consume, the consumer formed, part of the pure network pushing hands, gunmen;
Exiles, traffic people, consumers are a sign of the success of a website;
Exiles, traffic people, exiles are a website nominal sign;
Exile, Exile is a Web site even the name will not have a sign;
For the word exile, that is why the site should focus on features and user experience. The reason why I separate the function and the user experience is that the function of the website is in fact established, determined by the founder, so the user experience engineer will not change the bottom line, otherwise it is to change the business model. function is established, so the function of the site will not be too big, the user experience can be increased, but do not good, users will not endure you too long; function + user experience better than you, then people will go. The internet is only the first, a feature of the first is more than nothing is strong; do not underestimate a little bit, the difference between the striking difference.
For exile, Internet entrepreneurs should reflect on what is causing your users to go into exile. Don't blame the cruelty of competitors, also do not blame the ruthless netizens, blame blame your station can not keep people.
For the flow of the word, traffic even now, is the Internet's Reference index of the first. Don't tell me the traffic is worthless, so you're really sick. It is not advisable to buy traffic, but it is important to control the flow. What this is called in the art of behavior, like a girl to you intentionally, but never said, step-by-step to make you submit. Of course, this analogy is probably not very appropriate.
For traffic, the first year of the site's traffic is extremely important, because in fact, you do not have many users, or rather no consumer users. So to get the flow of people from exile, while screening out consumers, the consumption of a group is actually the core users of the site. This is a round of waves scouring the sand, anxious not to buy.
For consumption, there is no more talk, a willing to buy, a willing to sell.
It is a phenomenon in the Internet that the exiles who are positioned on the Internet, obtain the traffic from them, and then obtain the consumption of the core users.