These easily overlooked details determine the success or failure of a Web site.

For the site optimization is almost every webmaster know, but in many cases we have found, why the same industry sites have done together, methods are very different, but others are ranked on the site of the home page, and our site ranked outside 100. In fact, in the face of this situation, we need to consider whether in a lot of details of the work of the opponent site and our site to pull away from it? believe that many cases are such a reason, so today small set specifically for these easy to be overlooked by the webmaster details made a collation to share, I hope that each webmaster can do these details , remember that "details determine success or failure", the site is the same.

There are a number of factors that affect the ranking of websites, including the weight of the site, the authority of the site, the timeliness of the content, as well as the quality of the site page, whether the content is rich enough, the site's PV value is high enough, the site's source code is concise enough, and so a series of factors, so we have to notice these details, The following is a specific list for everyone.

First, write a good website title and description.

We all know that search engine to our ranking keywords are closely related to the title of the site, description, so we have to skillfully write the title and description of the site, and pay attention to the wording of some of the details of the problem. For example, the main keywords of our website can be written from left to right in turn, the length of the title should not be too long, it is best to master in the Baidu search engine can be displayed within the range. There are also web site descriptions to be closely related to the title of the site. In fact, for the site's article page is also the case, the title and description are not to be ignored, especially those who use the content page to do long tail keyword webmaster, this more need to pay attention to, and do these details.

　Second, the authoritative certification.

If your site is a corporate model, and the site in the industry has enough appeal, we can actually directly through the Baidu platform to apply for authoritative certification, such as "million nets, new nets" in the domain name industry well-known sites, usually we find them are directly search the name of their site, This is no doubt they do the brand effect, but for the brand, a lot of people in the same industry will use their brand as keyword optimization, this time to do "authoritative certification" is undoubtedly the best, you can find the flow of our site will not be lost.

　Third, the website daily updates need to pay attention to the details.

Website development and optimization, the daily essential work is undoubtedly the daily update maintenance. But in the process of updating a lot of details of the work is still not noticed, resulting in long-term accumulation of the site, the weight is still unable to upgrade. So in addition to writing some high-quality original content, we still need to do a series of articles on the content of the processing, so that our website content is beautiful enough. Take the site www.tbtmsy.com are in the form of illustrations to show the article, this not only won't let the user feel the visual fatigue, also will like this article, the most important is also to our website optimization work is also helpful, or is when there is an important word can be bold, tilt, underline and so on. There is the need for us to grasp the timeliness of these content, grasp the hot topic, only in this way can really create the user needs of the content, naturally, a long time Baidu will be a good ranking, traffic will not worry about OH.

Four, do really useful outside the chain.

　　

With the continuous updating of Baidu algorithm, in 2013 today, a lot of garbage outside the chain of the site's ranking has not been the slightest effect. In particular, many webmasters will find that before the weight of their own site is very high, outside the chain network is also strong, but in 2013, Baidu constantly update process, their own site ranking Yixieqianli, in fact, this time you should consider their own site outside the chain of factors, because before you send a large number of outside the chain of Baidu is agreed, But as the algorithm upgrades those outside the chain as a garbage outside the chain, nature does not have the slightest effect, so we have to do really useful outside the chain, only in this way can play a real role in our website.

As for what is really useful outside the chain, I believe a lot of stationmaster is not clear, here small make up to tell you, really useful outside the chain is closely related to our website content, not those outside the chain of mass. In addition, we are in the guarantee of the relevance of the chain outside, small series also suggested that you put the site outside the chain of extensive expansion of some more, do not simply around a few blogs, several forums to publish, because we should understand that "things to dilute for your", and even a forum, the site down the right is not serious about our website.

Because of the update of Baidu algorithm, a lot of garbage outside the chain not only to our site does not help, and even have influence, then face such a situation, if your site has a large number of garbage outside the chain, the small set suggested that you use Baidu Webmaster platform outside the chain delete work to remove those useless outside the chain, This will not affect the development of our website slightly. Okay, let's start today. This article by the men's perfume Nets http://www.nsnsxs.com/webmaster Original, reproduced please keep the link, thank you!