Website promotion Soft Article marketing skill method summary keyword quality optimization degree

In fact, website promotion is a long-term process, is a need to concentrate on doing things. Not those who preach 3 days on Baidu home page, ask even if the real 3 days on the Baidu home page, you can on how long, you have no meaning. Fortunately, more and more webmasters are not so impetuous as they slowly precipitate, but many people still preach there. If you still want to be lazy to copy something from someone else's site to complete your content update, then the search engine will also give up your. Original, timely update, attentive webmaster are aware of the importance of this.

Soft Wen was more and more face, is because of her effect and the upper hand in the people's eyes. Some of the soft Wen marketing good business or website has been through software marketing in the hearts of users have left a deep memory, in the network marketing, software marketing has been a lot of small and medium-sized enterprises, Web sites to try. But did you do it? To make soft text become a powerful tool for the user to exert a subtle influence, your soft text is not in place to the desired effect, Baidu brother want to talk from the following several aspects of how the soft wen marketing to do more in place.

First of all, always pay attention to industry or society hottest, the popularization of the network of information transmission quickly, but also won the attention of people, if a hot happen, and you do not have to pay attention to, that people on your professional and update speed will have doubts, resulting in failure. On the contrary, if you have sharp insight, can catch the hot, satisfied with the needs of users, then your software can attract popularity. This is also a basic requirement of soft paper, to meet the needs of users, whether it is in life, work, news-related, catch people's attention, your content is in line with the requirements of the soft Wen marketing the first step.

Second, tightly grasp the value of this hard to French, only our content is valuable to people, we have to write the necessary, if you remember some chronological, or unintelligible, users will not buy our account, and who will not spend time to see some of their useless content. Then we have to according to their target people, what concerns, and interests, what they need is what content, targeted success opportunities are greater. Or from people's psychological start, to find a consensus can cause feelings of infection thinking, life experience, is also good. That is to say, the original light is still far from enough, but also to the taste of everyone can, write high-quality soft wen, people have the value of things will win their attention.

Finally, to let people have the idea of reading, even if the ads have to write skills, good soft wen not only will not let people against the ads, instead of seeing ads but more want to be a probe after all, because soft text has moved his heart. Trust has been established with products or businesses. Such soft wisdom is soft text marketing needs of the soft text.

Keywords to determine the quality of your keywords of the best ratio, low quality of the keyword conversion is not high, but the cost is not low, therefore, the enterprise competitiveness rankings, the first consideration of the quality of keyword optimization.

Structure optimized account look at each of your promotional programs and promotional departments to see if you can optimize the space. Suggest you start from a promotional purpose, to achieve different promotional goals set different promotion plans, and will be closed, the same meaning of the same structure of the Promotion Department keyword units, for keyword Creative writing, control each promotion unit number of keywords to ensure that these keywords and ideas are highly correlated. In particular, try to make sure that each idea uses wildcards.

The basic principle of creative writing to improve quality is to ensure that the statement is smooth and means complete. High-quality, creative hands attract attention to the Internet users, improve the point reading rate, on the other hand, improve the search terms, keywords and creative relevance, thereby improving the quality degree. An important way to optimize creativity is to insert into the creative mask to get more waves of red.

Choose the correct display URL usually, directly using the full domain name as a display URL to enhance the trust of network users, but also easy to remember the Internet users, deepen the impression of your site. You can also try to adjust the form of the display URL, such as the first uppercase letter, and so on to attract attention to the Internet users.

Select a specific long tail keyword different internet users use the same search term, and search requirements may be varied, such as searching for "medical" web users to seek professional medical optimizations, or just to understand basic medical knowledge. In contrast, search for "medical knowledge", "Medical optimization" of the network users clearly indicate the needs of medical training, more attention and attention to promote the relevant research results, are more likely to visit your Web site has a further understanding. Therefore, the more specific, more obvious business purpose of the keyword and is often a relatively high rate of keywords.

Finally the content of each enterprise or website is different, its customer needs are not the same, it is impossible to consider in place, some technical sites are required to provide users with practical help, site keywords may need to build trust and product description, etc., but, in general, focus on your customer service hub. Of course, if your writing is not good enough, you can invite experienced people to help you write, because the soft marketing in this network era of importance more and more highlighted.

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