Website Type Project Business plan

Project

Directory

Report Directory

Summary of the first part (summary of the whole plan)

(Text is within 2-3 pages)
I. Brief description of the project (purpose, meaning, content, mode of operation)
Two. Overview of market Objectives
Three. Project advantages and characteristics of the introduction
Four. A brief analysis of the source of profit
Five. Investment and Budget
Six. Financing programmes (financing and investment modalities)
Seven. Financial analysis (budget and investment remuneration)

Part II Overview

Chapter I. BACKGROUND of the project

A Why the project was presented
Two Project Environment background
Three Project Advantage Analysis (resources, technology, talent, management, etc.)
Four Feasibility of project operation
Five The unique and innovative analysis of the project

Chapter II Introduction to the project

A Website Construction Purpose
Two Positioning and overall goals
Three Website Planning and Construction Progress
Four Resource integration and system design
Five Website structure/Column Section
Six Main column Introduction
Seven Business model
Eight Technical function
Nine Information/resource sources
Ten How the Project works
Xi. Website advantages (Resource/content/Mode/Technology/market etc.)
12. Intangible assets
13. Strategic Alliances
14. Website copyright
xv Revenue sources Overview
16. Economic life of the project

Chapter Three. Market Analysis

A Internet market conditions and growth
Two The market position of business model
Three The setting of the target market
Four Market situation of traditional industry (foundation of website Market resources)
Five Market positioning and characteristics (consumer groups, consumption patterns, consumption habits and the main factors affecting the market analysis of market size, market structure and division, specific audiences, etc.
Six Market Growth (website pageview and consumer market)
Seven The product market advantages of the project (for specific groups of the market characteristics of the convenience, time-saving, labor, save money, etc.)
Eight Market trend forecasts and market opportunities
Nine Industry policy

Fourth Chapter Competition Analysis

A Are there any industry monopolies
Two Viewing competitor market share from market segmentation
Three Main competitor situation

Chapter Fifth Business Implementation plan

A Introduction to the overall plan of business model Implementation plan
Two Marketing planning
Three Market Promotion
Four Sales Methods and Links
Five Job Flow
Six Purchasing and Sales policy formulation
Seven Price scheme
Eight Services, complaints and returns
Nine Promotion and market penetration (mode and arrangement, budget)
1. Main promotional methods
2. Advertising/PR strategy, media evaluation
3. Membership System, etc.
10. Profit Analysis
Eleven. Sales data statistics and sales record method, sales cycle calculation.
Twelve. Market development plan, sales target (near and medium term), Sales forecast (3-5 years) sales, share and calculation basis

Sixth Chapter Technical Feasibility analysis

I. Platform DEVELOPMENT
Two. The database
Three. System development
Four. Web Design
Five. Security technology
Six. Content Design
Seven. Technical personnel
Eight. Intellectual property rights

Chapter seventh implementation of the project

1. Project implementation concept (company's establishment, organization structure and equity structure)
2. Website development Progress Design and stage goal
3. Marketing progress design and stage goals
4. Establishment of administrative departments, recruitment and training arrangements for employees
5. Cost estimates for project execution

Eighth Chapter Investment Statement

A Statement of capital requirements (dosage/duration)
Two Fund use plan (i.e. use) and staging
Three Composition of project investment and classification of fixed assets investment
Four Main liquidity Composition
Five form of investment (loan/interest rate/interest rate payment Terms/stock transfer-common, preferred stock, equity/corresponding price, etc.)
Six Capital structure
Seven Ownership structure
Eight Equity costs
Nine An explanation of the degree of investors ' involvement in corporate management
Ten Reports (periodic reports to investors and capital expenditure budget)
Xi. Miscellaneous expenses (whether to pay intermediary fees)

Nineth chapter investment remuneration and withdrawal

A Stock Listing
Two Equity transfer
Three Share repurchase
Four Dividend

Tenth chapter risk Analysis and avoidance

A Policy risk
Two Resource risk
Three Technical risk
Four Market risk
Five Risk of internal link disconnection
Six Cost Control risk
Seven Competitive risk
Eight Financial risks (Accounts receivable/bad debts/losses)
Nine Managing risk (including personnel/staff turnover/key employee dependencies)
Ten Bankruptcy risk

11th Chapter Management

A Organizational structure of the company
Two Existing human resources or management team
Three Management system and coordination mechanism
Four Personnel planning (Staffing/recruitment/training/assessment)
Five Pay and Benefits programme
Six Equity allocation and stock recognition plan

The 12th Chapter Business forecast

I. Website Management
1. Number of visitors growth forecast
2. Member growth forecast
3. Industry Alliance forecasts
Two. Sales volume, sales, gross profit margin, growth rate, investment rate of return estimates and calculation basis

13th Chapter Financial Feasibility analysis

A Financial Analysis Notes

Two Financial data Forecast
1. Breakdown of income
2. Breakdown of cost and cost
3. Schedule of salary levels
4. Fixed Assets Schedule
5. Balance Sheet
6. Detailed statement of profit and profit distribution
7. Cash Flow Statement

Three. Financial Analysis indicators

Indicators that reflect financial profitability
A. Payback period (Pt)
B. Investment margin
C. Investment interest rates
D. Uncertainty analysis

Part III Appendix

A Attachment
1. List of major business teams and resumes
2. Professional Terminology Description
3. Corporate image Design/promotional materials (Logo design, brochures, publications, packaging instructions, etc.)

Two Schedule
1. Market audience Analysis (crowd distribution/quantity, etc.) table
2. Internet Growth Status Chart
3. List of major equipment
4. Internet Market Research Form
5. Estimate Analysis Table
6. Various financial statements and financial forecast forms

* The plan must be typed on a computer, printed in interlaced and wide-edged on the page; the title is in bold text with larger bold text headings, and the main chapters are paginated and the text must be marked with a page number.