What is the design concept of mobile internet?

Mobile Internet, we are all in touch stone across the river, some people touched the stone, some people were burst by the river. It is not necessarily on the shore after the river.
In a time when many people blindly believe that only successful people are eligible to speak, it is not appropriate to ask this question. But this problem is really an important issue in front of entrepreneurs.

It's not enough to figure out the difference
A somewhat enlightened team and individual are aware of the differences and features of the mobile Internet and the traditional Internet. But to show good mobile internet products and services, it's not enough to think about them, because those are not the core elements of mobile internet and products.

The core element is the need to precipitate
Everyone said that it was a successful product and service, and got the tickets for the mobile internet. Then Zhang Xiaolong received an interview when the point of view has become an important reference information, feel his idea of depth, the idea of grounding gas. But does the team know the core elements of mobile Internet product design, and can they give a standard answer? itself is also falling across the river, not downwind. Walking next to the stone he had touched would not necessarily have crossed the river.

Maybe later people will answer this question as one of the cases, but I believe there are many other elements will be proposed, these elements may be a lot of what we now feel surprised, is the late accumulation of precipitation.

1, fully consider the user's usage habits. For example, most people take a mobile phone when the hands or a single hand grip, when the right handed operation or left hand operation, when the operation with which finger can be operated. Taking into account the user's usage habits helps in the design to avoid touching the blind spot of the finger.
2, fully consider the user's usage scenarios and interference sources. What is the time, place, and environment to use the product? For example, users often use their products in noisy environment, then the source of interference is noise, product design should avoid the use of voice technology, users often in a crowded environment to use the product, the product design should avoid excessive user input operations, users often in the subway and other bad network environment of the use of products, The product designer should automatically save the user's information and prevent the information from being lost.

1, Content first
2, screen size limit
3, various gesture actions
4, usage scenario Diversification
5, Time fragmentation
6, full of features such as mobile phone, such as carry-on. positioning, sensors, etc.,
7, fun > function > Interactive >ui
8, minimalist first four principles (delete, organize, hide, transfer)