Young food June and small peasant women send vegetables business model PK

Young food June and small peasant women send vegetables business model PK

Compare Items	Young Food King	Small peasant girl delivering vegetables	Advantage	Disadvantage
Opening	March 3, 2014	September 2013
Channel	Metro Capture User	Office distribution
shipping	Come store pickup	shipping to office	dish June 1. Reduced logistics Links 2. Reduced logistics costs	< Span style= "FONT-SIZE:18PX;" > Smallholder women increase logistics costs
		none	< Span style= "FONT-SIZE:18PX;" >1. The customer has a real customer experience; 2. Increase customer awareness of the business, including health, services; 3. Further closer to the service, see more dishes, stimulate the next purchase desire; 4. Facilitate campaign promotion; 5. Office and Storefront Merge, communicate and execute more efficiently;
go to vegetable time	Metro home	company home	more convenient, convenient	&NBSP;
la client user gets )	storefront		> in the metro station, there's a huge customer base Huilongguan 340,000 passengers per night	&NBSP;
On/Off line	Offline advertising to find customers Can line up and down order	On-line communication to find customers	Food June's offline to find customers More easily
Website	http://www.qingniancaijun.com.cn/	http://xiaonongnv.com/	Food June support Registration, orders, order inquiry	Smallholder women are more content introduction, no e-commerce shopping function;
marketing approach	participate in various entrepreneurship competitions increase media exposure marketing	marketing < Span style= "FONT-SIZE:18PX;" > main: Friends, colleagues recommended i.e.: selling vegetables	marketing	&NBSP;
Promote	Live stir-fry food tasting
	established only 3 months, namely 7 the month CCTV financial channel is preparing a record of an entrepreneurial program
financing	After an idea gain the trust and recognition of Angel investment comments and support	&NBSP;		&NBSP;
team	3 people, team has story	Chen Yu but didn't build the team		&NBSP;
Customer group	Single The young couple who lived two worlds
Results	September, 10 million investment in a round	For half a year, there are more than one user per day
Tell a Story	To meet the needs of the time, we will speak to meet the needs; When we talk about our feelings, we talk about our feelings, and when we talk about our dreams, we talk about our dreams.		To meet the emotional needs of different groups of people

Young food June and small peasant women send vegetables business model PK