ipad into bedding Tablet PC need to be alienated

Since the launch of the ipad in 10, the device has become a symbol of Apple's creativity and influence, from being suspected of being sought after. But after more than three years of product iterations, the market has grown weary of the huge and expensive toy. Data from IDC last week showed that the ipad shrank globally, with sales and market share falling. In the Chinese market, the ipad's shipments plunged to 28%. While the ipad is still the best tablet on the market, consumer attitudes towards tablets have changed. Who's the big winner, others? Only the ipad is on the decline in the market, and old rivals such as Samsung and NEXUS7 have steadily increased market share, but the ipad's most eye-catching rival is a "others" tablet computer manufacturer. The "others" in the picture is made up of China's small Android tablet makers, which produce nearly 40% of the tablet computers. Most of these manufacturers gathered in Shenzhen, the flagship of the following tablets, facing the domestic three-tier cities and other developing countries. 2010 years or so others had been hit by a disaster, when their products used a low performance chip scheme, screen using a backward capacitance screen, in front of the ipad without experience can speak. A large number of backlogs led to a large area of the price war, some manufacturers to double digit price clearance after the rapid departure, leaving the north of China's chaos. Apple has launched the ipad mini in the past year, and Google has released the NEXUS7 of the HD screen. Others also Chine into the four nuclear high-definition screen era. At the same time others learned the lessons of the year, began to build their own brand, deep into the two or three-line city and even county sales channels. A tablet computer distributor from Zhengzhou told the author that he agent of a domestic tablet computer prices ranging from 500 to 1200, each Maori 10%, mainly wholesale to the province of the county and city vendors. In the past, the sale of parallel imports of ipads, capital pressure is not said, profit 5% are hard to guarantee. Repair, although slightly higher than the ipad, but are responsible for the maintenance of manufacturers, and "flat plate is not like mobile phones, back to the factory repair consumers are also waiting." The ipad is undefeated but even if the others has made such progress, the ipad is still the king of an unshakable tablet. The sophisticated metal cutting process has dwarfed all plastic panels and, more importantly, the entire Android ecosystem offers little software for tablet optimization. "Everyone who uses both the ipad and the Nexus tablet doesn't think the two things are the same thing." Nexus and the Kindle are so, not to mention homemade or even shanzhai tablets. The launch of the ipad mini has given Apple a voice in the small-scale tablet sector, and lower prices have expanded the ipad's consumer population. So it seems that the ipad is invincible. However, sales over the past 2012 years have told us that the ipad's consumer group has not seen a big boost, evenIs the launch of the ipad Mini and IPad4 's 2012 quarter. The ipad mini is not a threat to the nexus and Kindle markets, it eats up only a large size ipad's share. This trend will intensify once the Retina screen ipad Mini is released, and many consumers are still choosing the 9.7-inch ipad to be dissatisfied with the ipad mini's screen resolution. While the ipad's share has fallen markedly, the ipad has barely been hit if it focuses on a tablet that is more than 500 dollars. The ipad's rivals, Nexus and Kindle Fire, are 200 to 300 dollars in the market, and the others, which gathers in Shenzhen, is positioned at 50 to 150 dollars. On the whole, no one in the tablet market dares to compete head-on with the ipad, but rather bury himself in a three-acre home. The ipad, like the Lonely Don Quixote, stands majestically on a battlefield that has not been fought.