Cutting-down-blog-criticism of today's Chinese Blog Culture

Once upon a time, weblog, a form of instant network logs, appeared in our field of view and quickly accepted and used by netizens. Once upon a time, China's weblog suddenly became popular and filled with a lot of non-artistic art, non-literary literature, non-original originality, non-serious and serious ....... Although we can also see some really serious, responsible, original works of resistance, but it seems very weak, drowned in a modern simple operation-the process of cultural alienation. If we want to find a symbolic word for this kind of alienation, it is "kitsch ). =

Kitsch is a word used in Western languages and translated as "kitsch" in China ". The Modern Dictionary of English-Chinese Comprehensive describes "an odd cut" as a poor work of art or literature that has no aesthetic value ". The Oxford modern advanced English-Chinese dictionary is interpreted as: "(art, design, etc.) pretentious, superficial, and show-off ". The dehan Dictionary of the business press hall is defined as "Sad literature (or art) works that cater to low-level interests ".

Greenberger put forward the classic definition of the connotation in "cutting-edge and cutting-edge": "cutting-edge" symbolizes the era of mass manufacturing culture. It is the epitome of all the counterfeits in our age ". In essence, the basic features of the "singular" are: commercial, absolute, emotional, and worship of modernity. Typical examples are: Hiding business purposes, fake passion, bad taste for manipulation, serving the masses, and not reflecting the truth. Harold rosenberger defines "Engraved" as "the art of creating rules; an expected audience, an expected effect, and an expected reward ." If we look at the current Chinese Blog culture with an "odd moment", we will find that the blog born in the market economy tide is in the era of market economy, which generally loses its sense of presence, it has clearly been branded with an impressive mark.

The overall blog culture is deliberately creating and pampered popular culture for pleasure. Romance literature, popular songs, technical teaching, warm writing, resource downloads, and so on have successively appeared on the blog face, so that people are immersed in the illusory gentle and rich village.

Most blogs lack sincerity, seriousness, and are no longer without saying anything false. They simply resend or integrate a large number of online works, blindly resort to the emotional conditioned reflection of readers, and blindly look forward to the click rate and message rate, the hype behind the pursuit of a higher update rate. Empty, show-and-post blog logs have become masters of current blog culture, making fake blogs prosperous, and offering the most cool-hearted collective charms to the "vulgar culture.

Some original network log owners also began to announce "escaping from lofty" and offering their entertainment with little troubles and happiness, and following the "easy and obvious aesthetic pleasure logic" in artistic form ", it shows "practical and sensory consistency ". The stream of Mu zimei and Zhu yingqing is even more absurd. It attracts the reader's attention with gossip and bold descriptive love to realize overnight fame and gain commercial value!

There are also a lot of pseudo-original network logs. On the surface, they pretend to be original, authentic, and unique. In fact, they are simply integrating network information and making people feel cheap.
Bloggers follow the rules of the market and pursue the value of registration rate and click-through rate, which is similar to the packaging or hype of the popular culture. Although hackers deliberately conceal the commercial purpose behind free registration, the eyes always aim at potential business opportunities and look forward to winning huge profits one day. for commercial purposes, they indulge in simple, casual, and non-original post-transfer and integration behavior to generate an impetuous blog culture; by constantly deleting those blogs that are different from your own blog positioning rules, you can clear obstacles on your way to achieving your future business goals.

In short, today's Chinese Blog culture, composed of bloggers and most of the above blogs, is basically in the form of content, simple, rough, lack of spiritual content and reflection ability, I don't pay attention to the beauty of the form and content of the blog, the fulfillment of the purpose of the blog, or the fame and fortune acquisition. It's like painting the ashtray of the Mona Lisa and sending a fluorescent statue of the Virgin Mary, the African art printed on the envelopes sold at the airport reflects the aesthetic taste jointly constructed by bloggers, blogs, mass media and readers and launched through the blog culture market. Their common characteristics are to awaken and satisfy the emotional needs of the masses. Their common purpose is to satisfy the sentiment and cultural consumption of some Chinese middle classes, leading to the devaluation of cultural and artistic symbols. It can be said that the current Chinese Blog culture has already been quite in line with the definition of "Engraved" by hand: "The Art of rules has been established; there are predictable audiences, predictable results, predictable compensation, so it can be called as an "odd" or "vulgar ".

Therefore, no matter how prosperous the blog culture is, what I see is nothing more than a "strange" Chorus of bloggers and money, and collusion between blogs and show shows.

Of course, in the fundamental sense, as long as people need to give value to life, it is inevitable to "give an odd taste. No matter how we despise it, "Quchi" is an integral part of the human situation, which fundamentally reflects the failure of humanity in value for human life. The pop-up culture behind blog culture is far away from life and evict value. It is not a true culture or art. To grasp the relationship between life and art, we need to have a profound sense of reality, starting from life, rather than starting from a certain value. However, the dilemma of contemporary culture and art is that the emotion we need cannot be created, and the human imagination and judgment that it depends on are declining.

Feitengyuxiang wrote at 2:29:13, 2004-4-26:
Cutting-down-blog-criticism of today's Chinese Blog culture (II)
Kundera said: "People are in a really shrinking Whirlpool. The so-called 'life world' of huiser is gloomy and gloomy in the whirlpool, And the existence is forgotten ."

Indeed, apart from the "odd" of culture, the "reduction" of culture also seems to be the only Trend of Chinese social culture and social life. In the whirlpool of market economy and pragmatism, reading and thinking are reduced to watching TV and watching movies, friendship is reduced to communication and public relations, and love is reduced to sex, nature has been reduced to the indoor scenery of luxury hotels and noble residences, the love for the land has been reduced to tourism, and the real spiritual adventure has been reduced to fake adventure rides. In short, all spiritual values are reduced to practical values, and the eternal nostalgia and pursuit are reduced to the current functional enjoyment.

Unfortunately and sadly, the emerging network culture of blogs is virtually involved in this shrinking vortex, and even contributes to it. The blog culture has been reduced to a simple and instant mass media. The vast majority of blogs are no longer bred and created. They just want to go to the "Excellent blogs" and "blog rankings" sponsored by their bloggers to make their debut. Some excellent writers are not willing to stick to their original territory in obscurity, but will keep their eyes on the blog culture market, trying to figure out and cater to the psychology of the masses, use advertising, application links, recommendation links, and other means to increase popularity and click-through rates, and become popular people in the blog media together. In this case, writing is no longer a work, but an action, a present event without any future.

Blog has become a fashion, which means standing at the forefront of the times and receiving the valueless applause that you deliberately create and blindly follow others. The original impulse in blog culture is greatly weakened. The spread of post-blog does not make people feel mocking or miserable, but it is widely used and has been followed by many blogs. To some extent, a blog is transformed into a fancy ornament that masks the poor and emptiness of Blogger's personal creations. Some blogs are often anxious about their own creative rate and low update rate, and strive for the most efficient content-writing passion, constantly seeking for new and innovative content, eager to create a sensation with the fastest updates, the most odd and unique answers to the questions, the prefix and kitsch are self-evident. The sober readers unconsciously concluded that they are still dominated by the spirit of the mass media.

When we see that bloggers do not think seriously, but share posts at will, do not write seriously, but integrate them at will, I understand in my heart that a really terrible process is quietly ongoing in the blog culture-our whole spiritual life disappears along with the responsible Original writing. It can be said that frequent access to blogs is not enough to cause the death of blog culture and the real death of blog culture, this is the day when blogs become a huge data storage hard disk because they do not map their original files or make changes.

In the face of this blog culture of "kitsch", "posting" and "downgrading", we should raise the sword of Don gikot, we must use "responsible originality" to combat the mediocre, casual, and simplified trend of the current blog culture and call back the original memories of the forgotten life. A responsible and serious blog dares to face up to the mission of seriously observing the society and seriously thinking about life, and should not stream along with the fundamental value issues, it silently promotes original works to continue exploring truth in the current impetuous blog culture environment.

Of course, seriousness does not mean that we refuse to ridicule. We can ridicule all holy and unholy things. However, in this seemingly cynical view, there should be a fundamental seriousness, that is to say, we always pay attention to our current situation! In a word, a good blog, a good author, and a responsible blog are all serious. If there is no such internal seriousness, the beautiful form, and the beautiful content will surely become the vulgar.