Detailed approach to long tail keywords

The long tail keywords are divided into two kinds, 1 kinds are to solve the user needs, the other is to pursue traffic. In order to solve the user needs of the long tail word may not have Baidu index, this word may bring a lot of traffic, but the user experience is good; another is the long tail of Baidu Index, the main user to bring traffic to the site. We should combine two kinds of keyword approach, both: useful to users and Baidu index of the key words.

How to collect long tail keywords

1, brainstorming (based on the understanding of the industry, the imagined long tail word)

For example: The long tail of this product of the cup, we can think of the following: What brand of the Thermos Cup good? Why is the Thermos insulation? That website sells Thermos Cup?

2, tool query (Baidu Drop-down list, related search, Baidu Index, Baidu backstage, webmaster tools, other tools)

Baidu drop down list

　　

Baidu Related search:

　　

Baidu Index

　　

Baidu bidding backstage (WWW2. Baidu. COM), in the "keyword tool" inside

　　

Webmaster Tools

　　

Other tools (I'm using a word-chasing assistant)

　　

Two. The Long Tail keyword competition degree

Look at the long tail words good to do look at the following elements:

1. Collected amount, more than 1 million can basically give up

2. Look at the top 20 have a number of top-level domain names, the top-level domain name many words will not do.

3. See how many of the search results are in the title contains a long tail keyword, many are not good to do

Using Tools to view: (Webmaster Tools)

　　

Third, to do long tail keywords in the site of the specific practices

1. There is at least one long tail keyword in the title (the teacher teaches, the title of the best to appear two times, such as: What Brand mug? _ Tell everybody what Brand is good?)

2. Description, Keywords tags each time (description, and keywords tags)

3. Breadcrumbs navigation once (breadcrumbs are also a good place Oh, bold!)

4. Text title once (with H1 label)

5. The text of the article 5 times (the beginning of 2 times, the end of 1 times, the rest of the 2 times, not too deliberately to stack keywords, to a reasonable logical thinking to design the layout of keywords)

6. To be included after the library, upload, plus link address (say Baidu for all Baidu products inside the link does not transfer weight, pending research)

7. To be included after sharing (this is the voting mechanism, is currently valid!)

8. In their own website to do related internal anchor chain connection (enhance the weight of keywords!)

9. The first occurrence of keywords in the text should be bold

10. The text title should use the H1 label

11. The article uses the small title as far as possible, but the key word appears in the small title

This information is made by http://cd.360aiyi.com Ai Yi Decoration net