The construction of external links is a step-by-step process. Pay attention to the five problems mentioned above and do not rush for immediate success or profit. In the process of building external links, we must constantly sum up experience and adapt to the changes in search engines, so that we can gradually increase the weight of the website and achieve an ideal effect.
1. Do not send a large number of external links in a short time, leading to search engine fraud.
There are many mass mailing tools on the internet. Using these tools properly will be helpful for the construction of the website's external links. However, over-exploitation of these tools will result in the opposite result: downgrading the authority, or downgrading k websites. In particular, the external links obtained through the group sending tool in the short term may have some effect in the early stage, but it will certainly be abused by the k station for a long time.
2. Maintain the diversity of external chain types
The types of external links include Forum signatures, blog external links, friendship external links, post bar external links, and question and answer external links. In the process of building an external website chain, several methods should be used in combination to get twice the result with half the effort. Do not use group-sending tools to create a single external chain in a short period of time. The consequences have been mentioned above and I will not talk about them here.
3. Ensure the relevance of the webpage where the external link is located
In the process of building a website's external link, you need to select a website that is highly relevant to your website, so that the external link effect will be the best. For example, if your website is a female-type website, you can select a female-type or fashion-type forum to obtain the external link through the Forum signature, or exchange a friendship link with some female-type websites to obtain the external link;
4. Try to improve the quality of the webpage where the external link is located
There are many long-haired external links, which are actually spam advertisements, such as "**** websites + URLs". Such external links have a low weight in the search engine, if this is done for a long time, the external chain will be determined as cheating. When obtaining external links through posts in forums, Post bars, or blogs, Post posts and blogs with actual content. The content should be original, which will improve the quality of the webpage where the external links are located, the obtained external links have a higher weight and are also conducive to the reproduction of external links. When obtaining external links through the Forum signature top-up, some posts with actual content should also be topped, because such posts have higher weights. The quality of this external link is also good when submitting a manuscript on the webmaster site. Although it may be less relevant to your website, the quality of the webpage of the original article is high, therefore, the quality of external links is also high.
5. Maintain long-term effectiveness of external links
The long-term effectiveness of external links plays a very important role in ensuring the weight of websites. This is why long-term cooperation is required when links are exchanged. Post on the forum to obtain external links must be optimistic about the version rules. Do not delete the posts just after they are published. Such external links do not have any practical significance even if Baidu snapshots are taken, because Baidu will delete these snapshots in a while