How to rationally allocate links to maximize resource usage

Source: Internet
Author: User

More and more people now think that the external chain's role in ranking is gradually decreasing. In fact, I also agree with this point of view. Users will become more and more influential in website rankings, but according to Baidu's click principle. External links also have a crucial impact on rankings. I believe that anyone familiar with Baidu's click principle knows that only websites with less than 20 keyword rankings can "enjoy" The Click principle, however, the keywords of websites after the 20th won't have the opportunity to participate in the ranking of the Click principle again. Therefore, I personally think that a website's keyword ranking still depends on the external chain, because you have the right to enjoy Baidu's click principle only when your website enters the top 20. When the keywords on your website enter 20 or less, you have to rely on the user experience to rank first or stabilize the existing ranking. After the above analysis, the ranking of website keywords still depends on the external chain, but now the external chain is getting more and more difficult, and the quality and relevance requirements of the external chain of search engines are getting higher and higher. What should we do? The author puts forward a new idea here, that is, rationally allocating link resources and maximizing the value of external links without wasting money, in this way, we can greatly shorten the time for keyword ranking on our website.

In fact, I have the idea of rationally allocating this link because there was a foreign SEO expert who could allocate the link to the extreme? For example, the keyword "funny net" needs to be placed on the search engine homepage with 20 external links and 10 internal links. He will just give this keyword 20 external links, 10 internal links, or a little more. In short, the error is not too large. This accurate calculation method can save a lot of time to implement more keywords on the homepage. At that time, I was shocked when I heard that there were such SEO experts abroad. I have never thought about reasonable distribution of links in my SEO business for two years, and I have never heard of such a concept when I visit many blogs, forums, webmaster networks, and so on, I wonder if you have ever thought about it. When I heard the concept of rational allocation of this link, I thought it was really great. So our team spent a lot of time practicing it. If we could really allocate the link resources of a website, so we will save a lot of time to make more keywords, then let's take a look at our research results.

The first step is to analyze the competition degree of this single keyword and check the number of links made by the top five websites of this keyword. Of course, Yahoo's external link query tool is now closed. Now it is not easy to search for competitor's keyword anchor text. However, we can still check his links because a small website cannot have too many high-weight external links. So we can find it more convenient. Then we can look at the anchor text of their friendship links, followed by the competitor's Baidu domain. Looking at the total number of links, it is actually necessary for us to query the total number of links of our competitors. Check the total number of links of competitors and find the number of anchors of their general weight links, such as blogs and forum signatures. Of course, this also calculates the weight of blogs and the qualifications of competitors on forums. Because the deeper the qualifications, the more the anchor will be sent, and the higher the weight.

When the competitor's external chain is calculated, it depends on the internal chain anchor text, because the intra-site controllability is quite strong and can be achieved in general. But remember not to over-optimize it. Even so, we should continue to repeat the link queries made by some of the competitor's internal pages. Here we will explain that the internal chain actually plays a crucial role in the keyword ranking of the website. If you are an authoritative website, your internal chain voting capability may be stronger than your external chain. Therefore, many people say that the ranking of large websites depends on the internal chain, while that of small websites depends on the external chain. The reason is that you know your website better than others, but you need an authoritative site approved by the search engine. So how can we calculate the competitor's internal chain information? First, we should look at his indexing information. Since Baidu launched the statistics tool, the recorded data found by the site is not so accurate, for more information, see.

This is the case when we calculate the internal chain. For your reference, if your competitor's website contains 100 pages, his website has three core keywords, if the average distribution is down, the number of internal links should be 25, because if each page is configured with an internal link, there will be excessive optimizations, so we need to take the maximum value, that is, 3/4. If we want to surpass it, we will include 30% more records than him.

If we use the above method to calculate the number of external links of the top five competitors, the results of our research are estimated to increase by 30% because the calculation is not so accurate, it means that if the competitor uses the keyword "funny Network", five links are used: four external links of the forum, and five blog links, then we need to make the seven links of the anchor text, the signatures of the eight forums, and the links of the nine blogs. If the weights of these links are equal. Only in this way can we surpass competitors. Because after all, you are a latecomer, and others have accumulated a lot of weight in other aspects. Of course, you can only do more.

I used to think of such a method. You can refer to it. However, it is not recommended that you use the method described above. My method is like this. If my website has three core keywords, in order to allocate links to the website to the extreme. Then I will first implement a keyword on the search engine homepage. After the keyword is published on the homepage, the next keyword is linked and pushed accordingly. This can also save some external chain resources. Although the method is not very good, it can still play a certain role. Because it is always better than you did. For example, this keyword is listed as long as 50 external links. As a result, you have made 100 keywords for it, and 70 keywords for the other keywords to be listed, but you have only made 50 keywords, the result keyword ranking is delayed. Isn't it better if you can make that 50 extra keywords into another keyword? From this we can see how important the rational distribution of links is.

 

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