Increasingly sophisticated Baidu statistical tools

Although Baidu's statistical tool is an official analysis tool released by Baidu, it has never been used by many people. more people are still choosing googleanalytics. Fortunately, compared with the stable googleanalytics, Baidu statistician

Although Baidu's statistical tool is an official analysis tool released by Baidu, it has never been used by many people. more people are still choosing google analytics. Fortunately, Baidu's statistical tools are updated frequently compared with the stable google analytics. Currently, Baidu's statistical tools are becoming more mature, it has already provided some very good data analysis functions accurately, and is not provided by google analytics tools in many places.

The first thing to say is that the accuracy of data has greatly improved the statistical tools of hundreds of degrees.

I still remember that some time ago, Baidu's statistical tools were often exposed to the big data difference with other statistical tools. now it is considered as the most accurate data statistical tool, it uses the first-party cookie tracking. it does not intercept the browser or security software and can capture data more accurately.

Secondly, Baidu's statistical tools have updated some unique functions.

Including: the latest visitor, page click heat map, accurate Baidu index volume, and so on, these features are currently unique to it. It is particularly important to note the function of the latest visitor, which is only updated recently. the function is to track every flow from every channel in detail, even fine-tuned to every second in time, detailed differentiation is made from parameters such as region, source, portal page, and pop-up page, this can help us to perform more accurate analysis during operation and solve the problem that many people cannot fully control the channel traffic sources.

In addition, it is very scientific for the division of time periods.

At this point, the Baidu statistics tool is indeed more professional than google analytics. of course, the google tool can also roughly know how much traffic the website has in a certain period of time and how many orders it has brought, however, it does not provide intuitive data. we need to record the time points and perform simple analysis. In addition, google's fatal disadvantage is that you cannot track detailed parameters such as the user's hop-out and stay time in a certain period of time, baidu statistics are more detailed at this point. It provides detailed information about the traffic on the website every hour, and even can be refined to every minute.

The simplicity of its operations

It can be said that among the many statistical tools, Baidu statistical tools are the easiest to use, while google analytics is the most difficult to operate. Foolish operations make Baidu's statistical tools more acceptable.

Of course, we have to say that it still has some defects, the data is not detailed enough, the conversion tracking function still needs to be developed, and the comparative analysis function is not very complete yet, these are all problems with Baidu's statistical tools and may not be solved in a short time. baidu also needs to solve these very core functions as soon as possible.

In summary, there are still many problems with Baidu's statistical tools, but the mature side is gradually presented, which can also meet most of our needs for data analysis.