Keyword difficulty evaluation criteria for website optimization

Source: Internet
Author: User
Tags key words

A website to carry out search engine optimization, keyword choice is a crucial link. Choose the right keywords, follow-up SEO work is relatively easy to carry out, and if the keyword selection error, the competition is too big words too difficult to do not go up also has no effect, the competition of the key words no flow effect is not good. In addition, for SEO practitioners, for customers to give the keyword how to quote, this also needs to investigate a keyword difficult degree. Therefore, this article on the above description of the phenomenon of a brief introduction to the site in doing search engine optimization, how to judge the difficulty of a keyword, so as to help webmaster friends to choose more appropriate keywords, but also for the practitioners of SEO to provide a keyword based on the difficulty of the site to optimize the price of the standard

Standard 1:100 degree index.

A keyword is hot, can be reflected through the Baidu index. Although Baidu Index has a relatively serious virtual high, but the response to a keyword whether a certain degree of heat or can be completely done. A key word in the Baidu index was prompted that the data is not enough to show, and a Baidu index on the display of thousands of times a day to retrieve the keyword, the difficulty of the competition is certainly not the same. Under normal circumstances, in addition to the latest occurrence of some key words, its difficulty level with the rise of the index of Baidu, because no matter who, all like to have the key words of the market, like more people, do the more people, correspondingly, the greater the difficulty.

Number of first-level domain names in the standard 2:100-degree search results.

In an industrial field, a lot of keywords in the Baidu index is actually basically no index, but in Baidu search this keyword, will find a very top-level domain name sites, these sites are mostly enterprise stations, they are the keyword set for this keyword, and then in doing more or less optimization. For example, individuals to undertake the Www.ruibaiji.com website optimization project, the customer asked for four keywords, the four words in the Baidu index is basically no index, but for the four words to optimize the site is not a few. So, look at a keyword in Baidu search results in the number of domain names, it is also a better way to evaluate the difficulty of the keyword optimization, assuming that we look at the top 100 search results, then if 100 are a first-level domain name, the difficulty of this keyword is 10; if there are 90 first-level domain names, The key to the optimization of the keyword is 9, and so on, the less the score, the less difficult. Although not so precise, but basically this method is accurate.

Standard three: Baidu search results ranked top of the site optimization situation.

This is actually the most practical, a key word Baidu index is very high, not necessarily competition is big; a domain name many if are basically not how to optimize the website, that competition is not very difficult. Only Baidu search results ranked in front of the site to do a very good optimization, to say this keyword competition is fierce. Analysis of a Web site has done a good optimization, mainly from its outside the chain of proficiency and quality, content, snapshots, internal chain and many other aspects of judgment. For example, now you accept the optimization of a new station, the number of the outside chain of this station is 0, and then you analyze a few of your competitors, their Baidu chain number are hundreds of thousands of levels of other, the difficulty of this keyword can be imagined.

The final summary:

A keyword difficulty rating in fact there are many ways, the above mentioned is only three more commonly used methods, but also relatively simple analysis methods. In fact, there are a lot of software to provide keyword difficulty rating standards, and some even based on a very complex algorithm to come out of the results, whether it is not accurate here to comment. In fact, for the general webmaster and SEO practitioners, know that the above several ways is enough, I hope to help you. Http://sjz.zhcoo.com Webmaster Original works, A5 starting, reproduced please specify.



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