Mall site Column page optimization focus on three major details

Optimized for one months on the Tea Mall website, the overall feeling is not very smooth, because it can work hard place is too little, occasionally only through the community forum to send posts, do the anchor text link, the column pages are mainly pictures of the page, there is no way to update it, Only through the promotion of the chain to do the keyword ranking, so that the effect is not very good, through the small update of the Baidu Tricycle found that the keyword ranking effect is poor, although some competitive keywords, but want to use a column page to optimize it, often need a certain amount of time and energy to deal with.

one, appropriate to add articles to enhance the weight of columns

For a mall's section page, personally think that can be appropriate to add some articles, so that the column page richer, both pictures and text, station optimization can be from these articles in the appropriate optimization, add more column key words related articles, such as I my column title is tea-Tea Set _ Tea Sets Price _ Gift tea, The same is the goal of the column keyword, we are in the article update should be around these keywords to write, and then do anchor text link, for this one fast, I think we can take a good look at the gift of the site optimization:

Site Title and Description:

Column page Article form:

　　

second, according to the weight of the site to develop key words

A column page optimization keyword, is certainly competitive relatively small key words, but we should also refer to the weight of their own site, for the new station page optimization should be the long tail keyword, and for a certain weight of the site, can be classified as a commodity keyword, So when our column page target keyword optimization, the long tail keyword will match each other to generate rankings, which requires that our column page title should be reasonable set.

third, do a good job in the chain to the outside

For the mall site, there is really no way to optimize it too much, can only from the chain grabbed, the fight is outside the chain, so the chain this quickly, must insist every day to publish, and pay attention to some of the skills of the chain release, mainly keyword anchor text, can not take anchor text on the form of plain text link, A wide range of outside the chain can not only improve the ranking of keywords can also enhance the weight of the entire column page.

The above is on the Mall Site column page, keyword optimization of an analysis of the general, the overall optimization of their own tea site also has a certain defect, should be based on the optimization strategy to make corresponding adjustments, so more conducive to optimization. Article by Tea prices (

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