On the advantages of low-cost local website operations

If you are a webmaster with few resources and lack of funds, it is better to take advantage of the trend. By means 1, let all news sources become your sources of information. You can

If you are a webmaster with few resources and a lack of funds, it is particularly important to take advantage of the overall website operation.

By means 1, let all news sources become your sources of information.

You can obtain your local news resources from baidu news, and obtain news from local newspaper, evening news, and electronic versions of radio/TV newspapers, then, after deep processing, add your own views and opinions, and then optimize the depth of the title to make the article look more user-friendly and more attractive and readable. In this way, you don't have to look for editors or news sources, so that newspaper reporters can work for you.

Second, let the group buying information become a source of information for you to eat, drink, and play.

Over the years, the development of local group buying has been booming. you can also use group buying information as an important source of information on your website, first, the group buying website has made the pictures and content of each partner merchant very exquisite. you only need to call the merchant and talk about the cooperation conditions, it is easy to engage in a food promotion. discounts certainly do not need to be as powerful as group buying, but they can be relatively long-term and stable cooperation and do not harm the fundamental interests of sellers.

Third, let the coupons of entertainment venues become your part-time salary.

You can also use idle advertising spaces on the website to exchange coupons for major entertainment venues, provided that there are no additional coupons, such as ktv, bars, cinemas, gymnasiums, and other leisure venues. The common characteristic of these businesses is that the fixed cost is relatively high, and it is better to change some advertisements when resources are idle, so they are willing to cooperate, then, you can use the coupons you have received as the bamboo you pay for yourself or use them to organize activities to boost the enthusiasm and interaction of website users.

By means 4, let the local stars become your source of entertainment news.

There will be stars in every place, such as singers, actors, models, etc. maybe these people are not so famous, but they certainly have a certain degree of knowledge and influence, they also need such professional media, especially those in their hometown, to support him. This also provides a good network connection basis for website traffic sources.

5. be good at discovering popular keywords in Baidu.

Search for the place name in your location on the Baidu Index index.baidu.com. long tail keywords related to your place name are derived. for example, if you search for Changde, the weather, Changde map, and Changde Forum will appear, changde talent network and other popular keywords, you can think about these words, how to expand these content. Since they are all popular keywords, it means that the local netizens are very concerned about this content. can we elaborate on this?

6. leverage residential property to expand the website brand.

Residents in every place are scattered in a large community. if we can make website advertisements in a community, we can not cover every corner of the area? How to do it? Yes. in cooperation with the property industry, we can create a community group and allocate an account to each residential property so that they can publish relevant community announcements and payment information to their own owners, in this way, the residential property is convenient, and the website has specific applications, you can let the property help you publicize in the residential area for free.

7. leverage local traditional media to exchange idle ad resources.

You can swap advertising resources with the local private media, and you can change the official resources. this depends on your local network, such as cooperating with the local dm newspaper, help them do the electronic dm for free, and then they leave you an advertisement space for free publicity in the newspaper. for example, they cooperate with the radio station to make the advantages of the online radio station and the radio station exchange forum complement each other.

Leverage the strengths of local non-peer websites to complement each other.

You can create special channels with other local non-peer websites. for example, the decoration network can become the decoration channel of the real estate network, and the real estate network can become the real estate channel of the decoration network. You can draw a line from each other.

9. cooperate with local associations and other civil organizations.

Generally, associations in each region rarely have their own websites. we can still use our own platforms to create groups for these civil organizations for free, let them publish announcements through our platform and communicate with their members online. An association has at least 50 enterprise members, and each enterprise member can affect the employees of an entire enterprise. you can check the number of local organizations.