On the difference between Baidu and Google optimization

Baidu Google this to the enemy, nothing more than the most domestic use of the search engine, although now Google's search share is not as good as Baidu, but if the Google optimization to bring the flow is also very much, so Baidu do search engine optimization needs to take into account Baidu and Google. Essentially, the two algorithms are basically the same, at least the conflict is very small, but each has its own characteristics, need to deal with separately. Below, I do the world window leather net Baidu Google optimization found some of their differences.

　　One, Word segmentation method.

Take the World window leather Net The word, this is the name of the website, hardly any competitive. It is true that the word was soon the first of the two search engines. But the word World window Baidu quickly to the first, but Google has been slow on the second page refused to appear. Google search "World window" rankings are the world's window browser and other information, the middle of a "it" but ranked in front. Do not say that they are high weight, Google has always given a new station than more opportunities, but the world Window leather Net World window This word is not ranked well, analysis of the reasons, is because of Google's word segmentation technology, it is the world window as a whole network of leather. Using the Word World window to do some of the text outside the chain, the ranking has risen, now to the first page. Summary: Baidu Google participle technology is very different, can only say that Baidu more understand Chinese. Google does not know the time to use the stroke text link to hint it, this trace text regardless of station outside the station can.

　　Second, the page is included

As a result of the site more pictures, too little text, Baidu is not very like, although every day in the hair chain, spiders are constantly visiting, but included on the not to, so far only 1000 more. And Google has gone through 5,000, and it's growing. Baidu Spider come over a look, the website is full of pictures, only some of the text, so the head of a blank, what is the content of this page, the text of the content will not be inconsistent with it, perhaps some of the key words of the stack it, so think: forget it, the appropriate collection of some to the database, to see if you want to put out. Google crawler came to see how this site is all pictures Ah, brother to the picture is not sensitive but human love pictures, first check what is the content of it, this does not have ALT, there are some words, or take out to let people see it. Summary: Google to the picture station more tolerant, even if the text content is not much will be included, Baidu to first observe a cycle did not find an anomaly will be released, the number of the collection is not more than Google. There is no doubt that Google is more receptive to picture stations than Baidu.

　　Iii. the difference of the outer chain

The number of Baidu's external chain growth is very fast, but the number of Google's chain is slow to come, domain name Baidu more than 3,000, and link domain name Google only a few five. But with Google administrator tools to view, the number of the chain is far more than these, some people say this is Google in order to protect privacy, it is possible. By the way, a discovery is Google Administrator tool to find out the chain, and some unexpectedly is with nofollow! A bit suspicious with nofollow links can also increase the weight of the target site, but will not affect the weight of the export station, at least with the nofollow link can be increased Add Google Crawler's access to the volume. Back to Baidu and Google's comparison, two search engine outside the chain, there is a blog from me, the same outside the chain are ranked in front, but Baidu is included in the blog home, and Google included is an article. This blog's other articles also appear in the chain to Baidu, Google Webmaster tools to query the page has a part of this blog article. Summary: Baidu compared to the number of accidents in the chain of the same emphasis on quality, but Google more than Baidu value outside the chain of quality. Google to the text link weight is relatively high, and Baidu to the home page outside the chain weight is relatively high.

　　Four, the different description of the text

The text outside the chain is different from the general outside the chain, because Baidu Google to the description of the text of the attitude is more different. World Window Leather Net title is "the World window Leather Net-bag wholesale, leather goods wholesale, the first professional leather goods manufacturers online direct marketing platform." "Always use the word bag wholesale to do the outer chain of the stroke text, after a period of time found that" bag wholesale "in the rankings of Google continue to rely on, did not do a description of the chain of" leather goods wholesale "The word is almost no rankings, and bag wholesale heat than leather goods wholesale much larger. But Baidu, leather goods wholesale This word ranking is far better than bag wholesale, so said Baidu more value ordinary outside the chain, value the weight of the site.

Summary: Both sides are more interested in the text outside the chain, but Google more attention than Baidu. Take a person's authority will do the weight of the site, others to this person's evaluation will do the text, Baidu pay more attention to this person's authority, and Google more attention to the people of his evaluation. This article by the World window leather Net www.worldmall.cn Network promotion Commissioner to provide, reprint please keep the link.