On the four reasons of frequent "diving" in Baidu rankings of websites

Recently, there are many websites in Baidu's ranking frequent "diving" phenomenon, not only is the author of their own several sites have "diving" phenomenon, other webmaster Some sites also appear the same situation, keyword ranking good when bad, "diving" time apart, almost all are within two or three days of the ranking changes once, which makes many webmaster baffled.

I have a paint site, the first two months the weight of the site is very high, snapshots updated the next day, many keywords are ranked in Baidu compared to the former position, but since the beginning of the April Baidu Weekly update, ranking has been unable to stabilize. Since that time after its ranking changes are very regular, each Baidu weekly update, most of the keyword rankings and site weight recovery, can be the next day, the ranking immediately changed back to the update before so bad, the site again down the right. Such a situation has been maintained for almost one months. In this author to a year of personal to Baidu rankings experience to analyze the recent some sites in Baidu ranked frequent "diving" reasons.

　First, the outside chain construction is unreasonable

The station outside the chain of many, Yahoo outside the chain 403, Baidu chain 1580, compared to a corporate station such a chain can be said to be good. However, the author carefully recalled the next in these outside the chain of how many are really talking about the high quality of the link? The answer is not much, the station most of the Yahoo outside the chain are other enterprise station one-way link, you can say that the author is more all resources have used a single chain to this site, the number of course is no words, the quality is different. And Baidu most of the chain is the forum signature top stickers link, the rest is the blog post links and soft text other sites reproduced links, you can say that the reverse of the station is very monotonous. Although the use of tools to detect the Baidu chain is 1580, can really use Baidu to see the 100th has been omitted by Baidu. I think the most influential is to do the frequency of the chain, due to work more busy keyword, and can not be a good grasp of the time to do the chain, can not do regularly to do, always a period of time do not do, a little longer.

　Second, the external chain is unstable

In that station's Yahoo outside chain, there are many enterprise station one-way link is not long, because the site is very soon expired, and some of the links are linked by hanging black chain, no one tube of the station is OK, someone tube station see black chain will immediately delete. And the author of Baidu chain, many of the forum management is relatively strict, you can say that the link to stay a second time, and some even immediately deleted affixed to the number. From these two points, we can see that the link of the station is very unstable.

　Third, artificial interference

Perhaps your site optimization is very good, very patient to do original content, very pay attention to quality to do outside the chain, the snapshot is also very normal, but the ranking is unstable is the emergence of "diving" phenomenon, then you can conclude that your site has been artificially disturbed. Like the author of the old station http://www.fssuomei.com/do two key words stainless steel mosaic and metal mosaic, difficult general, the key words faster and can stabilize for a long time, the author has not made any changes to it, but the previous period of time move for no reason ranked all dropped. Every morning ranked Baidu first page, in the afternoon to jump to the 56th page. It hasn't come back yet. The author asked several predecessors, after their diagnosis of the site did not find any bad behavior of the site, feeling and artificial interference unavoidable relationship, I personally think that the site ranked "diving" is also likely because of artificial interference.

　　Four, the website frequently changes

Site has just begun to optimize the eight keywords, the number of keywords and more words, the site title using the method of participle writing, because the author in this respect more novice, the first revision of the title is not ideal, so I then changed the title. In eight keywords ranked more ideal, customer requirements to add more than five keywords, at that time the weight of the site is relatively high I think that plus should not have much problem, that again changed the title. As a result of the site's title before and after the modification of four times, and the layout of the site has also been modified several times, frequent changes to the site down the right, included reduced, Baidu snapshot back to the file does not update the rankings have a great impact.

The above is the author of the site ranked "diving" phenomenon of some personal insights, only to the webmaster for reference. Of course, there are a few reasons for that, and there may be other more fundamental reasons. The original source from China's top ten brands of paint Network http://www.china-tysb.com/, by a Gen Y original starting in A5 webmaster nets, I hope that webmaster through QQ262553632 actively communicate with the author.