Optimize and improve the new station Baidu rank by using the station

I have built a website for more than half a year, and the construction of the station is also considered an entry level. At present, the site is being taken care of can, but did not use the method before, my site that called a miserable ah. As a new webmaster I and most novice like all day in the internet need to find "SEO Bible", "Promotion tips", and then their own site to get black and blue, Baidu basically ignore me. Then one of my friends (the technician I bought space) couldn't see it anymore, say so no, and then help me to do a bit, the effect came up immediately, said that this is to give the novice webmaster to mention a wake up, the optimization of the station to do a good job of promotion and SEO, borrowed friends words called "Empty fill."

Optimize site Map

I was using the dream of the construction of the site program at that time for the website security of the program in the data directory moved outside, then can not generate the site map, then did not care, then he told me that Baidu and Google Spiders crawl site page when you want to first look at this page, and then through this page to the area I stand inside the things. Then I found a tutorial on the Internet to get the map done again and regenerate the map. Also, if you think that the program generated by the site map is relatively simple, you can also go online search, and some online generated maps of the site and software, you can try, this will be more conducive to the search engine area of your page, but remember, generated by the first assault to be modified, Because the map generated with these software will be connected with the build tool, it is best to remove, hehe.

　　Website Structure optimization

The so-called site structure optimization is based on the Baidu Optimization guide on the site structure is best home > List page > Content page, this is the most suitable search engine crawl. At that time, I set up a few more folders for good management, when I opened the content page of my site, my content connection has reached an exaggerated position. There is the column page and content page of the link naming do not use too many characters, this is also caused by the long connection reason, such as I a column called virtual host, I named the link directly translated into a xunizhujiindex, long bar? Then I changed it to a number, and A5 's connection was almost, short, In line with Baidu's appetite.

There are navigation, this is very important, the new webmaster to remember the navigation bar on the column must use text, because the text is the search engine can identify things, it is best to beautify the navigation when the direct use of text navigation and use the picture must be added alt tag, do not recommend using JS as navigation. Before I was looking at the navigation bar is very ugly, so it was deleted, and then Baidu on my website lost.

　　Internal link optimization for Web pages

After finishing the above work, I submitted the website to Baidu. After a long time, the site was a lot of Baidu included, at least the column page has been included in Baidu, but many content page is not included in the Baidu (because before the friend said, you this site remember to publish the original content, do not repeat things), so I went to contact friends, and then a friend looked at my site, Then it is very indifferent to say, you publish the article to do a few anchor chain to connect it. Then it took my site to modify my content page template, put a related article on top of the recommended plate, and A5 similar. Later I update the article will be some of the high frequency of the key words to sit on anchor text, so that Baidu in my collection of this page will be based on the anchor chain confinements to see my other content pages, so that the collection of pages gradually more up.

　Optimization of content ranking

Friends say, you do not stare at Baidu search engine, because Baidu is to imitate the behavior of visitors to include your site, you have to do a good job of interface friendly. Then I will imitate the user's habit of continuous improvement, on the home page developed a number of sections, specifically including the latest information, the most fire information, this month/week/day comments The most information on these models. This is to allow users to find the most direct attention to all the content, increase their viscosity, improve the PV capacity of my site. I firmly believe that the user's favorite content, Baidu will also be interested.

　　Dead link optimization

A dead link is also called an invalid link, that is, a connection that cannot be accessed. There are a lot of dead links, some of the site's own system caused by the failure of the chain appeared, some webmaster in the maintenance of the site content of the wrong operation, in short, regardless of the dead link is how to produce the best or often detect, detection method I think you should know, check the dead link deleted on OK, There are too many dead links on the site will be the search engine to reduce the weight of the page, so try to reduce the dead link is the best policy.

When building a website, try not to use too much flash, pictures and do not use JS calls, use the time to remember to do text labels, because the search engine is not yet recognized these things. The end of the article, I still want to say, novice webmaster in doing the site as far as possible or the focus on the station in the optimization, and so your website when the fullness of the time to promote will be better, who do not want to be drilling that story of the farmer. Finally put on a friend of the link bar (http://www.iisp.com/?s=sorunme), after all, helped me so much. I hope you can reprint the time with this link, thank you.