SEO Research Center: An example analysis of Seoer's past life

Today to say seoer life, if I did not guess wrong, how many read the title of this article will think I have a title party suspicion. Everyone reader, please look down. I will say Seoer's past life is because of an idea from me, a qualified SEO he must have what? There have been many SEO friends often ask me this question, my answer often ignores a very important point, that is the editing ability of the text, In fact it is so important that a lot of people ignore it, perhaps because it's not important.

I summed up the current domestic SEO technology a good number of people, including some of my disciples, I found a problem, all of us think that the most powerful SEO generally write the technology of the article is quite good, including in my Learning some of the SEO enthusiasts, writing kung-fu, first it easy to understand what I say and quickly use; , it is often the result of learning the best. Of course, there are cases, editing ability in general, SEO is also strong this kind of general eloquence is very good, will lead the team to let other members in accordance with its understanding of the operation.

After careful analysis, we are not difficult to understand, why can edit the text of the person to learn SEO faster or the ability to learn a little stronger. We all know that learning SEO is inseparable from writing title, description, Content, directory name selection, the editorial of the article. We can see it from here. Title, description, content to contain key words and users understand and also natural, this is really difficult to do, we randomly search the Internet keyword, see the title are unqualified, are messy, such as: Beijing website Construction Look at the map:

　　

Beijing website Construction-Baidu Search

It's a top, but you haven't noticed, there is no readability, in addition to the middle with vertical lines and tease extra you can see what characteristics come out, now Baidu has begun to improve the algorithm, and began to enhance the user experience of a better site to rank more forward position, if not improve such sites are likely to be eliminated. Isn't it? If you ask what is the optimization over, I think this is the typical optimization over. I mentored a student to do a website, the original ranking is not very ideal, I instructed it to do a user experience and keyword layout of the combination, and then do a site optimization (now may leave the company to start their own business). But now the revised ranking of the site remains firm. Do the key words is the Changchun website construction, looks at the picture:

　　

Changchun Website Construction-Baidu Search

What is the difference between the first and second sites? Also contains keywords, but the second site does not have the first site is readable, I believe you will see that the first site seems to have not been optimized. The site is only 4 weeks after the guidance of the first, and its related keywords have a better ranking, such as Changchun website design and Changchun website production in the top three. And will not fall, this is the power of text editing, only contain keywords not, must be readable, attractive, but only attractive and readable, must compound search engine algorithm, this is a wonderful combination of optimization.

Written here, you reader already understand that Seoer's past life is an editor, and now will become a website operator or product manager.

This article for the SEO Research Center www.moonseo.cn Student Case Works, reprinted clear Note! Thank A5 provide platform