Some common problems in exchanging links

(1) Is there a standard number of links?

How many links do you think is enough? This is often a matter of concern to some network marketers, but it is difficult to determine this standard, mainly related to the site in the area of the situation. A highly professional site, content-related or complementary sites may be very few, then there is the possibility of the number of exchange links is naturally relatively small. Conversely, the popular web site can choose the link object will be much more extensive.

Generally speaking, you can refer to their content and size are similar to the site, to see other people's situation, if those sites you think it is necessary to do links to the site has appeared in their own links list, and there are some others do not, but is a valuable cooperative website, Then it should be thought that the work has been very fruitful. However, the new site is constantly appearing, the exchange of links is not the end of the work, your list of collaborators will become more and more long, this is a good phenomenon. In short, there is no absolute quantitative standard, the quality of the collaborators (access, correlation, etc.) is also an important parameter to evaluate the interchange links.

(2) Different website logo style and download speed

Self-help station exchange links have pictures and text link Two main ways, if the use of picture links (usually the logo of the website), because the logo of various sites vary widely, even if the specification can be unified (mostly 88x31 pixels), but the format of the picture, color and so on with their own site style difficult to affect the overall visual effects of the site. For example, some icons are animated, some are static, and some are fast. A large number of pictures placed together, often give people a dazzling feeling, and not every site logo can let visitors understand it to express the meaning, not only to be linked to bring the expected amount of visits to their own website has also produced a bad impact.

In addition, placing too many pictures on the home page can affect the download speed, especially when the images come from different Web servers. Therefore, it is recommended not to put too many pictures on the homepage of the link, the specific number of moderate, and the layout of the site, 5 of the following should not be too much, but no matter what the case, more than 10 different styles of pictures together, will make the viewer's eyes feel uncomfortable.

(3) Visit the website of Friendship link partner

As with the search engine registration, Exchange link once completed, also has a certain relative stability, however, still need to do not regular inspection, that is, return visit Links partner's website, see the other side of the site is normal operation, their own self-help site is canceled or wrong link, or, because the other side of the Web page revision, URL points to the transfer, and so on, whether it will link their own URL error. Because the switch link often appears on the homepage of the website, the wrong or invalid link to the quality of their site has a greater negative impact.

If you find the other side missing links or other circumstances, should be timely contact with each other, if some sites because of the closure and other reasons can not be opened, in a period of time still can not recover, should consider the temporary cancellation of those invalid links. However, you can back up the relevant information, perhaps the other side of the problem will be contacted with you, requesting the resumption of friendship links.

In the same way, for the benefit of the partners, when their website has any significant changes, or think that no longer suitable as a link to exchange, should also promptly notify each other.

(4) Do not link to unrelated sites

Perhaps you will receive some irrelevant sites to request the exchange of links to the letter, do not think that the number of linked sites, the more the better, unrelated links on their own site does not have any positive effects, on the contrary, a large number of unrelated or low-level links to the site, will reduce the quality of those sites on your Visitors will also see your site as low quality or not professional, seriously affecting the reputation of the self-service website.

(5) Invalid link

No one likes their site there are many invalid links, but, in fact, many sites have different degrees of this problem. Even if the site internal links are no problem, but it is difficult to ensure that the link to the external also no problem, because the link site may be revised, closed, and other reasons, the original path is no longer valid, and for visitors, all the problems are the site's problems, They do not analyze whether their site has been closed or other problems have occurred. Therefore, it is necessary to conduct a systematic examination of the site links at every interval.