This article and we share the main is the new product manager to quickly improve the comprehensive ability of several methods, come together to see it, hope to help You.
today, Sir Kim (the boss of our product Team) told Me: "have you encountered any difficulties recently?" Is there anything you want to learn? Think about it, look for me, i'll find a way to solve it for YOU. "
in fact, I really have a lot of things to learn, most of the time is their own groping, self-study, and by observing others learning. The first time I met someone who volunteered to teach me, I was taught by someone who had been a product for ten Years. So I made a list:
1. Method and depth mining of data statistic analysis (how to analyze User's behavior path and thinking process through Data)
2, User demand, The refinement of user motivation
3. The principle of front-end and back-end technology, the principle of query value and background log, the principle of data burying and grasping, the technical cost of different interactive forms (easy to measure the kind of interactive form, convenient to communicate with Engineers)
4, and the department of leader how to communicate, because some leader very strong ~
5, product Wang often have to face the doubts of others, very painful-,-
The results of the communication are broadly as Follows:
1, Analysis of the User's use of the path, there will be every page and every link of Data. First of all, to get the full amount of data, and then based on the understanding of their own products, because each entry, each jump, you know, the user only these use Paths.
the User's thinking process, in fact, is to regard themselves as Users. But there are less than 1 people who can do it in 100. Many product managers deceive themselves, regard themselves as users, and in fact he represents himself, he does not represent the User. If you're interested in this, you can train yourself, but it's hard to do it.
The company should have data training in the near future, I will tell you some of the Situation.
2, This very eat experience, need the accumulation of experience to analyze the User's motives. Can accumulate through the accumulation of their usual work, as well as observing others, other products Experience.
3, first, Each of the questions you can directly to the corresponding development (engineer), you let him talk to You. and currently you are mainly responsible for the Web front desk, the most often dealing with the technology is html+css, can go: codecademy.com above self-study. The goal is to take a look at the code and know what is in it and what the approximate logic is.
4, directly to say the things you want to say, generally speaking, is the case, do not think too many other. If you encounter problems, i'll go with you to communicate with Him.
5. All product managers come from being questioned, and no one is the Exception. When questioned by others, is to question your "product design" has a problem, not to question "you this person" has a problem, think this point to understand is Ok.
in addition, he gave me some advice:
1. Within a year, study 100 websites (web or app). As we are currently a type of E-commerce products, so we can study a number of E-commerce Categories. You can start with the following:
Products (positioning, User type, user appeal, function, have not satisfied Users)
Operations (operating practices, How to promote, Marketing)
Interactive
2, every day to see 5 internet, 5 travel-related Information. then, Create a new module on the team intranet Wiki to share 3 of your most valuable daily.
by understanding the development trend of the industry, you will find some product development trends. What business they are doing or what new features they are developing are based on industry trends, which can also be a reference to their products.
3, Learn to use Execl. To be able to efficiently use EXECL processing a variety of complex and a large number of data, the general problem can be asked baidu, have encountered their own can not solve the operation of the XXX directly ask the classmate, her execl is our best here. You can buy a book, but the book is not related to the actual work of the content will not be seen, optical daily work will be used.
4, to beer, for example, the current industry 70% of product managers, all just see a layer of foam on the surface of the beer, think they see is beer, and actually can through the surface of the foam to see the things inside the less people, you should focus on training yourself such Ability.
5, Target-method-resources. Determine what our goals are, and then list what methods are available to achieve this goal, and finally choose which method to use based on the available resources.
finally, I say some of my own thoughts after the Summary:
1, Study 100 products, You can accumulate 100 cases in the Brain. Especially how competitors do products, and how they solve the same problems when they encounter the same problem.
2, See the industry information, is because the market is constantly changing, not to do their own products, do not look at the changes in the Market.
3, Execl is the product manager's hard skills
source: Jane Book
The latest three ways to quickly improve the overall ability of product managers
