Ued experience Personnel: Taobao ued Development Introduction

Article Description: Ignorance : The development of Taobao ued.

@ No Ming, a wireless product design team leader, 9 years of ued experience

1. Introduce yourself.

I am Fu, Taobao nickname Ming. Now in a Amoy UX mobile responsible for wireless product design team, Zhejiang Undergraduate Psychology Department of Engineering Psychology, its own professional field is interactive design and user research.

Has 9 years of ued experience, experienced the development of China's ued the whole process. In Iraq and UT Starkon and other fields engaged in research and interactive design work, in the Mobile Research Institute and Taobao Wireless Ued formed a ued team.

2. Can you introduce the development of Taobao wireless products? personal more concerned about Taobao Wireless products, 09 Taobao mobile phone, mobile phone station design is also in the leading domestic level, 2011 Taobao wireless turnover reached tens of billions.

Taobao Wireless product design is also first from the WAP site, the client followed, and in all platforms have launched the main client, and then launched a wireless open platform for Taobao wireless client to provide support for the outbreak, so that Taobao wireless ecological environment more reasonable.

At present, Taobao's wireless turnover has exceeded tens of billions, and is still growing rapidly, in such an environment, Taobao Wireless will be in the wireless field to provide a benchmarking model of mobile phone shopping. In the design, after more than two years of development, will become increasingly mature. Products more and more, will gradually go to the platform of the unified design direction, of course, also need to do a lot of technology and realize exploration.

3. Personally think, Taobao WAP station design in the domestic leading level, what changes in the past year? How will the future be developed?

Taobao WAP has been two or three years of development, the biggest change in the 2011 is the product suitability of a full station design, so that different users of the mobile phone screen diversity under the premise of the product interface can be better suited to effectively improve the user experience.

The current trend can be seen, companies in the mobile Touch screen Web site has invested a lot of enthusiasm, in the WAP station design, will also be more effort to gradually move to the touchscreen WAP station design. Class-Client Web App design is also an important direction, the design will also take the direction of simplicity, flat and light.

4. Mobile phone screen more complex than the computer, Taobao is how to ensure that the end of the experience to achieve the best results?

This is a complex adaptation problem, although the PC already has a large resolution of the screen, but the current content page is also concentrated between 950-990, the other areas are white or background of the form of processing. So there's not much problem with screen adaptation. But for mobile phones, mobile screens are very small, screen resources are very valuable, certainly full screen display. However, the physical size and density of mobile phone screen are very different, how to fit will be a big problem. For WAP stations, many browsers provide a part of the screen adaptive technology, but the adaptation effect is not very good, the need for their own site content and browser features and site users of the mobile phone characteristics of the integrated consideration. After all, many of the company's user base is a clear classification, not all mobile phone users are their core users. Ensure the fitness of the core users, and then take care of the other.

For the client, Taobao is now more focused on iOS and Android, iOS adaptation is relatively easy, with only two resolution. For Android, the system also provides a number of smart adaptation schemes and recommended programs, generally using high-definition and non-HD two versions mostly.

5. Taobao ued is also a very well-known team in the industry, you can introduce the status of the current development? How does Taobao provide designers with enough room for development?

Taobao ued has been a very large organization, Taobao's three companies have formed their own ued team, respectively, Taobao, Cat and a Amoy team, the number should also have reached hundreds of people.

Taobao, each designer will be exposed to a lot of projects, different size level of the project process are relatively perfect, can quickly integrate into the design team, understand the design process of Taobao ued.

Taobao ued after years of development, ued knowledge precipitation is also relatively good, interactive, visual, front-end and research are all into the system, so that beginners can quickly access to various types of knowledge and information.

Taobao ued is also a very active and open team, each team has a variety of sharing meetings, such as carbonated beverages, lazy meeting and other large-scale professional sharing, each group will have a variety of high-quality sharing, but also has a professional training system, will open a variety of design and front-end development of training courses. In addition, the company also has a better promotion system, as long as the ability to achieve, will naturally be promoted.

Therefore, Taobao ued in each team, there will be a larger development and growth of space, but also allows you to more experience the design of the product by countless people use the pleasure.

6. What new people can learn in Taobao?

Above has also mentioned some, new people will always have brother, ued team first to understand is:

1 First contact with Taobao related business, project precipitation of various design documents

2 familiar with the business corresponding design specifications and design platform of the standardized group control

3 understand the design process of Taobao ued in the project

Different newcomers, when entering the job will also know his advantages and shortcomings, will generally carry forward his strengths, and will be targeted to guide him to some of the shortcomings of knowledge and training.

My own team, our new recruits will also be under the leadership of senior, quickly put into a number of small projects, in the project guidance.

7. What kind of designer do you like to hire or what kind of designer does Taobao welcome?

I think it should be all types of designers will welcome, different designers have different characteristics, the needs of each team will also be different.

If you want me to say, I would very much welcome:

1 A very clear designer for the purpose of your own design

2 designers for their own design and detail excellence.

3 The knowledge is wide enough

4 cheerful personality, good communication skills

8. I like to receive exquisite resume, the portfolio has been carefully typesetting, you can see that the designer treats their works is very serious, you? What kind of resume you like.

Yes, the resume should be able to properly express a person's personality characteristics. For visual designers, there may be more attention to this.

Other aspects of talent, haha, may still see his experience, recruit individuals or not easy.

9. The outside world looks, Taobao's designer is very outgoing active, full of passion, is this true? I'd like to have a look around.

Yes, very welcome to visit the exchange, ha.

10. When the number of team members increases, they have to face management problems, designers are usually very personality, how to effectively manage without harming the designer's personality development.

The management of designers does require some greater freedom, but it is not random and organizational. Each designer has a personality, has its own way of working, which requires support. However, in any case, designers will be in each project team, for the design and project objectives of the integration, it is necessary for designers to better grasp.

Create a more open and passionate environment, maintain a certain degree of freedom on the basis of the design principles and specifications established by the company and the team, and create an innovative design atmosphere;

11. In many cases, the design does not have a uniform standard, anyone can tell the way, how do you deal with this situation?

Often see a bitter force behind the designer stood a group of people round photos. Yes, everyone can put forward ideas, but, as a designer, is a professional crowd, for each design, every point of change, should be purposeful, can be said to come up with reasons. Of course, "pointing" is certainly there, but the same need for reasons, designers will also ignore some aspects, is a useful supplementary proposal, which of course need to accept, otherwise, certainly will not accept. The controversial points of the core project will also allow for more accurate conclusions through data analysis and user testing, involving research.

It is worth emphasizing that the designer needs to estimate the time and progress, and eliminate the problem in the prophase of the project development. Before the design, fully understand the project background and target users and behavior, data, understand the user's use scenarios, and have a very clear design ideas, reasonable.

12. Taobao ued is how to fight for the right to speak, some people think that Taobao is an operating-driven company, design will become a business support department, how do you look at this problem.

Operation Drive is the mode of many companies, operation is also to attract users to come, operations themselves need to be included in the design, which is one of the value of design.

The current Taobao ued basically will be the corresponding designer into the business unit to set up a virtual project team, so that the designers themselves into the project team, can become the owner of the product, this is our most advocated model, rather than drifting away from the project team, and then to the project intervention.

Of course, ued will also be based on the direction of business, industry changes, design and front-end technology updates, put forward some design proposals to guide the development of products.

13. In addition to the main business, you will be in other directions to try?

We will also set up an innovation team to support design innovation, which will give designers the opportunity to do some innovative small demo. At the same time, some cutting-edge points will also support some of the research work to help design the precipitation and ascension.

For the main business, according to the interest of the team members, set up a number of small project groups, to carry out a number of innovative projects, in a lot of spare time to design a fun product.