Website revision strength Share: Alipay Home Revision

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A while ago Alipay home revision, according to the people who pay treasure said after the revision effect is very good. So let's take a look at this Alipay revision there are those that are worth learning from.

Introduction of the first picture

First, the top is still the same as the previous version, the use of a large head, but the difference is the use of rotation, the details of the changes are indeed very good. Usually a top head chart is the best way to introduce and advertise a product's functionality. But often the problem, to express too much, although the head map area is very large, but it is difficult to make full use of the content to express. Sometimes it doesn't even have the content to express or introduce, just good-looking. But Alipay used the rotation, rotation is often used as a picture news, used in the head map is still very rare. The head map can not only automatically switch, each toggle button is Seiko fine detail. The special function points of Alipay are classified, a picture is introduced, and each picture is in a similar way to caricature. This has not only played a full introduction to the role of product features, but also increased interest, so that users are very impressive.

Second, the number, logo, trust

As an online payment product, the key point is to win the user's trust. And this revision can be found, the basic use of two expressions to win the trust of users, the first is the number, the second is the cooperative unit. For numbers, such as: 65 organizations, 460,000 businesses, 14 banks and so on, the page is particularly in the number of bold, highlighted, or in the form of annotations to appear. A large number of numbers can be a good win the trust of users, which is often said that "data persuasive." Cooperation units: The page also uses a larger place to display a variety of cooperative company logo, and we are not difficult to find these logos are carefully selected, not only large companies, but also popular very familiar with the company, and each of the industry logo only one appears on the home page. Because these companies are familiar with the trust of the company, then they and Alipay cooperation, it will be transferred to the authority of Alipay. It is often said that "Hujiahuwei".

Third, the entrance

The login and registration of the site is still on the home page, but the change in detail is that the entire page emphasizes login, and in the previous edition, the new user registration was emphasized. The new version of the login with the orange, very eye-catching. Although the registration button is very large, but the use of gray-white, not very open-wire. This is exactly the opposite of the previous version of the design. The new version of the Login box planning better, login, registration, problem handling is naturally expressed in a linear overall way. In the last version of the more messy.

Four, color

Don't know if it's the reason that Alipay's team is allocating a lot of apple computers. The new version of the color collocation and Apple site is very similar, using a colorless + colored way. The content picture is rich in color with the map, and each picture is well-made. The block segmentation adopts grey. Can be very good segmentation of each content block, but not abrupt.

As an E-commerce site, Alipay This home revision is quite successful, the various parts are fine carved, overall and very harmonious. The overall style from the original stable atmosphere, into a fashionable atmosphere. It also caters to a large number of people who use the same style.

PS: Alipay spend a lot of money to recruit, it seems that there is no white strokes.