Where are you going? NET product design than elong and Ctrip clever place

Chinaventure Beijing time November 12 morning news, tourism vertical search engine "where to" announced a 15 million dollar financing, this is the company's third round of financing. As of now, "where" after the rounds of financing actually won 27 million of dollars.

In Wukai from the product design point of view, "where" to obtain the favor of investors is not surprising, because in the current similar market, relative "elong" and Ctrip, where the product design is significantly higher than the previous two.

Pick up two points:

1, in order to place the plane ticket page, go wherever the content emission logic and reading highlights are significantly better than the other two.

The two information that users are most concerned about is which company's flight and price, discount information, where to put the two users of the most attention and belong to different categories of information at both ends.

As a user, I will first look at the price from the right, italic prominent large font number is clearly in line with the user's visual habits, from the top down 1 eyes on the clear.

And on the elong and Ctrip pages, in order not to omit information, I need a line of view. Then go and order the little poor one.

Information is also not able to focus on the rapid delivery.

2, in the future for the user to find the right price for a period of time, where the report is also obviously a lot of effort.

In the watercress has the user specially to discuss where in the past report design,http://www.douban.com/group/topic/3357700/

User A says: Qunar.com inside the ticket price trend chart is very good,

Another soy oil language: "If you do not consider that a few tween effects, pure JavaScript (of course, you can use the corresponding programming framework) can be true to this effect, basically no innovative effect."

Wukai that:

The focus is not on the effect, but on the user experience as the center of the design.

Can even say: where to go the trend analysis chart is one of its core competitiveness.

Visitors to the first time, because of this simple and intuitive analysis diagram, it is convenient to find the time, the price of the right ticket,

was "glued" down. Take a closer look at the tips on the trend chart, the timeline below, and even the holidays are listed,

These are not the need for more flashy, cool effect of implementation,

Instead, it requires a real idea designed from the user's perspective,

Otherwise, all the characters are flying all over the sky, cool pole,

And what is the point?

And in order to realize the development of this analysis diagram, I believe that where to go should be spent a lot of effort.

From their non-stop recruitment of flex personnel will know. This also reflects the idea of entrepreneurs can continue from the top level to the grassroots, relatively smooth management channel is also one of the core competitiveness of enterprises.

In fact, these are like a drop of small dew, but have the power to reflect the whole world.

A small report design, reflecting the future trend of the rise and fall of the enterprise, perhaps it is possible.

Wukai that:

Whether it is to do the whole strategy of the Internet enterprise, or the design of this one pixel a button, in the end will become between peers determine life and death factors.

Who dares to say that the 27 million dollars before this investment did not have these 1 buttons and these 1 statements contributed greatly?