World data: The root of the brand is the corporate culture

Source: Internet
Author: User

"People do not have the spirit as perishable persona, people do not have ideals such as short-lived"! "Enterprise culture belongs to the category of ideology, belongs to internal cause, is the root of brand." At the same time, it is the spirit and soul of enterprise sustainable management, carrying the ideal of enterprise. It can be said that corporate culture plays a decisive role in the long-term development of enterprises, corporate culture determines the success or failure of the Enterprise brand! Corporate culture by the enterprise decision-making leadership organizers, in the enterprise within the long-term implementation and implementation of the value concept system. This idea system is "peaceful evolution" in the form of compulsive indoctrination, and forms a stable set of behavioral norms and guidelines for all employees to work, socialize, and live within the enterprise. It belongs to ideology and exerts a subtle influence on the whole work in the work. World data has been advocating "to do the world's best IDC service Provider" corporate culture. Thus formed the world data itself characteristics of the value concept system, for its brand building, enterprise sustainable management and development has laid a solid spiritual foundation.

Corporate culture is an integral part of the whole social culture, and is a microcosm of the social human needs. What kind of enterprise culture, there will be what kind of longevity brand.

John of Harvard University, USA. Professor Kurt and James. Professor Heskett in-depth study of the relationship between corporate culture and the long-term development of enterprises. The research data show that enterprise culture has a great effect on long-term business performance and development. The company that attaches importance to corporate culture, its operating performance and development is far from winning those companies without corporate culture. In Oneaverage growth of the former gross682%, the latter only up to166%the former company stock price increased to901%, the latter for74%, the former company's net income increased to756%, while the latter grew only for1%.the world's data is precisely because of the advocacy "to do the world's bestIDCservice Provider "of the corporate culture concept, just cast the glory of today: Oneover the years, tens of thousands of service companies have built upIDCsynonymous with products-"world data" brand.

In the modern competitive business environment, enterprises do not have a brand, no matter how large and powerful it is now, will inevitably become a model of failure. Enterprises that have no corporate culture or do not attach importance to corporate culture cannot create a brand with a reputation. The core of corporate culture is the spirit of enterprise. Deep Kong Deaf this way of the world data, it is continuously in the enterprise to promote "diligent, pragmatic, efficient, innovative" spirit of enterprise. So that the world data from the startup of so many IDC Enterprises in the brutal competition to survive, it is adhering to this entrepreneurial spirit, so that the Number of small enterprises, rapid development to staff 170 Many people, have their own American self-built computer room, with all the overseas computer room have a cooperative IDC Enterprise.

The enterprise culture is the important thought guarantee and the idea Foundation which realizes the enterprise system innovation, the management strategy innovation and the brand creation, is the enterprise development, the enterprise eternal vitality intrinsic source

In this sense: the root of the brand is the corporate culture.

Copyright NOTICE: This article for Bo Master original article, without Bo Master permission not reproduced.

World data: The root of the brand is the corporate culture

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