Simply taking the SEO order, it is a headache to accurately estimate the SEO cycle. Even a group of famous seoers may not be able to accurately predict each time. However, the customer experience is often compromised once an estimation error occurs.
Simply taking the SEO order, it is a headache to accurately estimate the SEO cycle. Even a group of famous seoers may not be able to accurately predict each time. However, the customer experience is often compromised once an estimation error occurs. Therefore, the SEO cycle estimation should be as accurate as possible and the fluctuation time should be set aside in communicating with the customer.
Generally speaking, the SEO cycle estimation mainly takes five points into consideration.
I. Website status quo
For example, different types of users must wear different clothes. for different types of websites, the optimization cycle is also different. In general, websites with a short optimization cycle have a certain weight, followed by new websites, and websites with a lower permission. websites with illegal websites cannot access websites without Website groups, so do not consider.
II. Competition
There is nothing to say. The keyword with a higher degree of competition makes ranking harder and the natural cycle gets longer.
III. strength
For various reasons, SEOer may have some technical gaps. it is very important to recognize itself at this time. never boast about it in front of the customer, or be held by the customer to receive the list.
IV. Baidu algorithm changes
This is the only uncontrollable factor, and the consequences are often irrecoverable. However, we still need to make some predictions when estimating the cycle. This requires SEOer to pay attention to the changing trend of Baidu algorithms, such as browsing and analyzing Baidu official news on the Baidu webmaster platform.
V. customer requirements
Old money roughly divides customers into the following types:
The first one is eager to rank and ignore the consequences. it doesn't matter if the customer's website is hit by a black hat.
The second type is that the ranking should be stable. such customers need to sit down and talk about it carefully. Clarify the cycle, cost, and quotation.
The third type is eager to rank, but stability is also required. such customers need to carefully introduce SEO objectively. Don't give up. the customer conversion rate is actually high.
The fourth type is illegal websites, such as gambling and accreditation. Generally, I suggest customers of this type to group websites and clarify the costs and cycles. Of course, most of these customers are small-sized businesses, and the cost of listening station groups is huge, and the orders will soon be withdrawn.
VI. Other cases
The website was attacked, its peers maliciously blocked, and the customer company went bankrupt ...... There is no good way to deal with these situations. it's really a matter of character.