How to help users find a sense of belonging in community websites

To develop community websites, stable and loyal users are often required. If community users find a sense of belonging on the website, the possibility of these members becoming loyal users will increase significantly. However, a sense of belonging cannot be implemented only when the website provides basic functions.

To develop community websites, stable and loyal users are often required. If community users find a sense of belonging on the website, the possibility of these members becoming loyal users will increase significantly. The sense of belonging cannot be achieved only when the website provides basic functions. Operations in some details are often required for implementation. I am so touched that I will tell you how to realize your sense of belonging to the website in terms of details.

1. Association Between communities and QQ groups

For the community, especially a newly developed small community, it is very necessary to associate the community with the QQ group. Community communication is often lagging behind. QQ communication is instant. The two are combined to complement each other. Community activities and the latest information can also be instantly notified to the QQ group, so that more community members can participate. The more QQ groups, the better. It is best to create several active QQ groups so that the active users of the forum can act as administrators to facilitate the communication between forum members.

2. Rankings

Rankings are the driving force for members to move forward. basically, users will be able to win. Rankings can stimulate mutual competition. if you are not careful about winning the first place, it is obviously a great honor. This greatly satisfies users' spiritual needs. For example, the more friends there are, the more people will be recommended and noticed in Renren's community. this is not only a recognition of its own members, but also an incentive for non-well-known members: as long as you have enough friends, you can become a popular star.

3. encourage sharing and support

Sharing is a function available in every community. sharing can promote communication between users. Support can meet users' emotional needs. Moved to the hands of a forum, using a flower prop, all forum members send photos and original articles will be drowned by a large number of flowers. Flowers are just a form of expression. There are still many such methods, but the flowers are representative. Everyone agrees with it.

4. conduct activities around community figures

The community can draw popularity through activities. Activities around the characters in the community bring community interaction to a high point. I was also moved to the first phase of the event. it was a story-based event. Starting with a story, every member of the forum can attend the forum, and the story above will be further written. The written plot must contain the ID of the forum member. This activity makes every participating user feel that they are part of the Forum. A strong sense of belonging.

When 20% of users have a sense of belonging to the community, this community is very successful. As loyal users drive new users, the forum community will continue to develop. Therefore, the sense of belonging is a very important part of Forum community operation.