How to Write website text

1. understand the products you want to write. our products have powerful functions !, On many websites, you often see such sentences. I always think that these people may not be clear about what their products are, so they can write such empty sentences.

1. understand the products you want to write

"Our products are very powerful! ", You often see such sentences on many websites. I always think that these people may not be clear about what their products are, so they can write such empty sentences.

Before getting started, you 'd better describe the product in a few words. Don't talk about competitors and those you don't do, as long as you write it down in the simplest plain text.

2. understand what problems the product solves

We buy new products or software because it meets some of our needs, whether real or imagined. A deep understanding of product requirements or problems to be solved is the key to writing a good document.

III. list key points

You know what the product is and what it can do. List all the things you want to introduce about this product.

Which function do you want to emphasize? How can users use this product? I will first list an outline containing these points. In the final product, they will become text in a small column.

This is not only useful to writers, but also helpful to readers. For example, this is the outline I used in a recent online service project:

Brief description of the problems solved by products and products

Concise, but more in-depth product function observation

Features or features that make this product stand out from competitors

List of other cool functions

Who will use this product and what benefits will they get?

Can it work with other programs? Can users export their own data?

How can this company ensure the security of online user data?

How does this company ensure user privacy?

4. write the first draft as soon as possible

Now, you should start writing the first draft. the sooner you finish writing, the better. Don't worry about syntaxes, typos, or anything. you don't even have to worry about whether the meaning is smooth or not. it will take a lot of time to modify the color. now you just need to input your thoughts into your computer as soon as possible.

5. rewrite constantly

This sentence seems to have been re-played, but it is correct.

Rewriting over and over again is the most important reason why professional writers have become "professional". professional writers constantly modify their work.

Most text editing software can count the number of words. use this function to keep all text fields at the same height. if necessary, add or delete some text.

After that, print the content you have written and read it in your hand. do not read it on the screen, so that you can mark the place you want to change at any time.

Find out all the dissatisfaction, continue the modification on the computer, and print it out again.

Repeat the process until you go home and go to bed at night.

6. they love your designers.

When you feel that the text you have written is almost what you want, start talking to the guy designing the page.

At Sofa, I often sit with Joy Vincent to discuss how to design pages. I told him how many columns I needed and what the topic of each column was. he also showed me what visual effects he wanted. We work out work plans and work together.

7. do not proofread by yourself

Now, you have already read the text several times to read it. Don't ask your designers to do this. if they don't understand it, you will know that your work is not complete.

8. Engage Customers

Let the customer read the text you wrote, preferably on the page where the basic framework has been set up. Only the text written for the website can be viewed on the website.

When discussing with the customer, take a pen and paper to record their opinions at any time. Sometimes you don't agree with the ideas they put forward, but you need to remember them. they may have a better understanding of their products and target audiences than you do.

If you really disagree with them, politely explain why you did, but always have to make changes.

9. have I said I want to love designers?

If the customer is satisfied with your work, it is time for the designer to complete the door-to-door process, try to participate in this process, take a look at it during design and production, and then make necessary deletions. The better the page is, the better your text will look.

10. Moderate

At the final stage of the project, to be completed on schedule, it is usually accompanied by a crazy stay up late to work overtime. at this time, we must avoid making major changes.

You have been staring at your text for too long. it is likely that you want to change it because of aesthetic fatigue. Never! This is a period in which any errors may cause serious consequences. try to make minor changes and enjoy the text you have created when launching a great website.