According to the Computerworld Web site, Microsoft recently lashed out at Chromebook, even by insiders as "scared". In Microsoft's latest "anti-Google" video ad, copying the plot of the American reality show "Pawn" (Pawn Stars): When a woman wanted to send her mother's Chromebook equipment to the pawnshop for sale in exchange for a ticket to Los Angeles, the pawnbroker was mercilessly ridiculed. If Microsoft is not afraid of Chromebook, he will not spend so much time and money on it. So why is Microsoft so afraid of Chromebook?
The contents of the video ads show that the owner of the pawnshop, when talking about Chromebook, warns that the product is not a real "notebook, and that when there is no network he is inferior to a brick." His rhetoric is clearly set by Microsoft and reflects the core of Microsoft's anti-Google scroogled campaign.
This is not the first time Microsoft has attacked Chromebook. The Wall Street Journal reported that six months ago Microsoft began implementing "Chrome Fighter" incentives to provide computer manufacturers with Windows software discounts.
Obviously, there is a good reason for Microsoft to worry about Chromebook. Google now spends heavily on Chromebook advertising. Of the top five best-selling laptops on Amazon, three are Chromebook.
Microsoft is hoping to get more market share through the Windows tablet, and Chromebook is clearly getting a slice of the pie. Instead of positioning Surface 2 and surface Pro 2 as a tablet, Microsoft has increasingly positioned it as a laptop, essentially. Microsoft is clearly concerned that consumers are attracted by lower-priced Chromebook.
Because of this, Microsoft may pour more "sludge" to Chromebook, if Chromebook is the more mainstream "big seller", to Microsoft will have too great relationship.
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