Enterprise Station encounter negative SEO how to do?

Source: Internet
Author: User

Negative seo (Negative seo) is a very popular 2013 project, because the Google Penguin 2.0 update, mainly for negative SEO penalties, and as long as you have competitors, you may have someone silently help you do negative seo ..., The result is that your rankings have been maliciously postponed.

What is a negative SEO?

Website Operation Seo are hoping to improve the ranking of the site, that is, the so-called positive SEO (Positive seo), contrary to what is negative seo (Negative seo) it? How should we avoid it? Here is a very important concept that "Google is going to find malicious and manipulated SEO and punish".

How can there be negative SEO?

How will competitors help you do negative SEO? Mostly help you build a lot of low quality links, such as in many Web sites, to help you build a lot of links to your site, and these message spam is a negative seo. In addition, many erotic sites are being searched for engine demotion to create a large number of links. And many websites may not know at all, their website has been added to the low quality of the page, become the victim of negative SEO.

So you have to know the link status of your site, such as using Google's link directive, or using tool ahrefs, Majestic SEO, Open site Explorer, to know what links are connected to your site.

Ways to deal with negative SEO

When a large number of spam links, artificial links, or bad links are found to point to your site, and you cannot ask the other person to remove it, you can only use Google's disavow Links tool, in addition to notifying Google. (Use this advanced function with caution.) If used improperly, this feature may have a serious impact on your site's ranking in Google search results. )

disavow Links Tool Usage:

1 First login to Google Webmasters administrator tool.

2 Enter disavow Links Tool, then select the site you want to manage.

3 Make sure you want to prohibit the link, and then click "No link".

4 Select to prohibit the link to the TXT file, and then upload, txt is actually prohibited site links, each line of a link, the format is as follows: domain:example.comdomain:example1.comdomain:example2.com

Summarize:

Now the SEO has become more intense, not only to take care of their own site SEO, but also to bother to pay attention to whether the competitor's negative SEO attacks. Of course, negative SEO is not only competitors will help you do, and sometimes some SEO operators, will inadvertently be doing positive SEO, but in fact they are doing negative SEO, but in fact, the more the worse.

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