Hefei mom: Smart Use META tags quickly upgrade SEO rankings

Webmaster are aware that the web design process in the source code for SEO rankings have an important role, you can say, the source code in the META tag is the face of the site. Search engine is to read the source code to understand the content of the Web page. Then we can't find that the head area in the source code contains a lot of meta tags. The use of META tags is conducive to the rapid promotion of SEO rankings. The following Hefei mother on the SEO process in the correct usage of META tags to do a detailed introduction, grasp the essence of it, improve the ranking is just round the corner.

One, what is meta tag

The META tag is a supporting label for the head section of a Web page that is used to describe page properties by setting parameters. Meta includes 2 important attributes, one is HTTP-EQULV (page header information) and name (page description information). The source code that conforms to the code must contain these 2 basic properties. The page header information is often fixed, the different pages change little, as long as the standard of the same-line; SEO emphasis is on the correct parameter configuration of the name attribute. Particularly important in the name attribute are the title, description, and keywords parameter configurations. The following site Ru21 Antipu Composite http://www.***.com As an example, explains how to use meta tags to promote SEO rankings.

Ii. How to use meta tags skillfully

1, title title is the most important page of all the labels, with good it is equivalent to the search engine submitted a website card, if he likes you will be on the search results page to give you a higher ranking. Our overall analysis point of view, as far as possible to avoid the use of absolute matching to write title, should be inclined to use a complete match or analysis of the matching form to write. Because different search engines have different requirements for title characters, we use which search engine to optimize the number of characters. In general, the number of characters is not more than 40 (equivalent to 20 Chinese characters) is appropriate, which is in line with the requirements of most search engines. In addition, if you include different keyword phrases in title, you should connect them with a connection symbol. SEO Common Connection symbol is "_", "-" and "", pay special attention to the first 2 differences oh. The first symbol is often used in Chinese characters, and the second one is used as an English character. Finally, avoid the malicious accumulation of keywords in title. You can see my example site < title >ru21 Antipu Complex _ What things hangover _ drunken Choose RU21 Antipu Composite </title, whether it is the character number or special symbols, etc. are reflected in the SEO.

2, Keywords (key words) Some people say this has been abandoned by search engines, write does not write out, does not affect rankings. Is that really the case? Try to accumulate a lot of keywords in keywords! Obviously, it is still extremely important for SEO. Many people ignore punctuation when they write keywords. Search engines require different keywords should be separated by the English half-width comma, but many people are Chinese half-width commas, which is influential. The number of keywords should be controlled in 3 to 4, write the main words you want to optimize, generally with the title of the word basically consistent. Some people like to deliberately accumulate a lot of keywords, which would be counterproductive, because this diluted the weight. Also note that different Web pages need to specify different keywords, unless necessary, there is no need to repeat. The keywords in the example Web site are written like this:< meta name= "keywords" content= "ru21,ru21 Antipu, Ru21 Antipu composite"/>.

3, Description (description) In search engine results, the display is the page title and Description. With this in sight, description optimization is also critical to improving keyword ranking. Like title, description also has the limit of the number of characters, generally controlled in 200 bytes (equivalent to 100 Chinese characters) on it. In description, repeat 1 to 2 times in the title of the main keyword, at the same time with a few can not write in the title of the second keyword, of course, to take into account the user experience, the statement should be fluent, the best temptation to attract visitors eyeball. See the sample Web site for details:

In Meta, there are several other tags besides the 3 main tags, such as design copyright, jump, author and other information labels, or use the same help SEO. Space limit, Hefei mother talked about here. Reprint, please bring the connection, thank you. This article is the first Hefei mom SEO blog http://seo.hefeimama.com. SEO Novice Home QQ Group 123246065.